spin masterSpin Master Corp. further expanded its presence in Central Eastern Europe (CEE) with a new sales and marketing office in Warsaw, Poland.

Pavol Vano has been appointed to the new role of CEE general manager of Spin Master, reporting directly to Hedley Barnes, general manager of Spin Master Northern Europe. Vano will be based in Prague and oversee sales and marketing activities in Poland, Czech Republic, Slovakia, Hungary, and Romania‎. Centralized European Operations and Finance functions will remain in Bratislava, Slovakia.

Direct distribution includes Smyk, TRU, and Carrefour hypermarkets. Developing additional relationships in Poland is the next step of the Polish market expansion. The traditional trade business is managed through wholesalers including M&Z, Euro TRADE, Rekman, and NAVO Orbico-Libra (including exclusive distribution for: Kinetic Sand, Spy Gear and Chubby Puppies).