Mega Brands, Mattel Donate Over $70,000 to Autism Speaks Canada

DonationMegaMega Brands Inc. has donated $72,000 to Autism Speaks Canada in support of Autism Awareness Month. The donation was presented at the 2014 Walk Now for Autism Speaks event in Montreal, which helps fund autism treatment, education, research, and advocacy throughout the country. Mega Brands was also the local presenting sponsor of the event.

The money was raised during April when Mega Brands pledged to donate one dollar for every Mega Bloks toy sold by Toys “R” Us Canada both in stores and online. This generated over $20,000 in proceeds. Philanthropic donors also contributed $29,000 to the pledge amount.

Mega Brands employees raised an additional $10,000 in donations through bake sales and auctions, an amount that was matched by Mattel.