C2C Studios

PlayMonster Acquires Automoblox

PlayMonster.AutomobloxPlayMonster LLC has acquired Automoblox, marking the company’s third acquisition in less than two years. Automoblox is a line of collectible toy vehicles in the wooden car category. Each Automoblox vehicle sports a body made of European beech wood, and includes interchangeable components, including tires, rotors, and calipers. [Read more...]

Spin Master Purchases Toca Boca, Sago Mini

Spin Master Corp LogoSpin Master has acquired the Toca Boca and Sago Mini companies from the Bonnier Group of Sweden. The transaction will close on May 2. Toca Boca has released 32 apps in 215 countries since its launch in 2011, and Sago Mini has released 16 apps that have been downloaded more than 13 million times. [Read more...]

VTech to Acquire LeapFrog in $72 Million Deal

VtechLFVTech will acquire 100 percent of the outstanding common stock of LeapFrog through an all-cash tender offer followed by a second-step merger. In the tender offer, VTech will offer LeapFrog investors $1.00 per share for LeapFrog’s Class A and Class B shares, which represents a 75.4 percent premium over the closing price of LeapFrog’s Class A shares on February 4, 2016. The total purchase consideration amounts to approximately $72 million. VTech will fund the tender offer through internal resources.

The tender offer will commence on or around March 3, 2016, and will be open for a minimum of 20 business days. The closing of the transaction is subject to satisfaction of certain conditions set forth in the merger agreement, which has been unanimously approved by the Boards of Directors of both companies. LeapFrog’s Board has agreed to unanimously recommend to its stockholders that they tender their shares of LeapFrog common stock pursuant to the tender offer. [Read more...]

Activision Blizzard to Acquire King Digital Entertainment

activision blizzard_2_0Activision Blizzard Inc. and King Digital Entertainment have singed a definitive agreement where ABS Partners C.V., a wholly owned subsidiary of Activision Blizzard, will acquire all of the outstanding shares of King for $18.00 in cash per share, for a total equity value of $5.9 billion. The $18.00 per share purchase price implies a 20% premium over King’s October 30 closing price.

The deal bring together two of the top five highest-grossing mobile games in the U.S. (Candy Crush Saga and Candy Crush Soda Saga), the world’s most successful console game franchise (Call of Duty), the world’s most successful computing franchise (World of Warcraft), and other well known titles. Activision Blizzard expects that this content will enhance Activision Blizzard’s position as one of the world’s most successful interactive entertainment companies.

The boards of directors of Activision Blizzard and King unanimously approved the acquisition, which is being implemented by means of a scheme of arrangement under Irish law. The acquisition is subject to approval by King’s shareholders and the Irish High Court, clearances by the relevant antitrust authorities and other customary closing conditions, and is expected to be completed by the spring.

Spin Master Completes Cardinal Industries Acquisition

logo_spinmasterSpin Master has completed the previously-announced acquisition of 100% of Cardinal Industries, one of the oldest privately-held game and puzzle companies in the United States. This makes Spin Master the second-largest games company in the U.S.

The purchase price was satisfied by $50 million in cash. Spin Master will also pay up to an additional $19.5 million over five years based on Cardinal’s EBITDA. The acquisition was financed through Spin Master’s existing credit facility.

KidKraft Acquired by MidOcean Partners

kidkraft logoMidOcean Partners has acquired KidKraft Inc., whose innovative portfolio includes dollhouses, play kitchens, wooden toy trains, children’s furniture, and other products. Its items are carried by Amazon, Wal-Mart, Toys “R” Us, Target, as well as independent toy stores.

[Read more...]

University Games Adds Puremco Line of Dominoes and Domino Accessories

UniversityGameslogoUniversity Games has added Puremco, a publisher of dominoes and domino accessories, to its growing portfolio of toys and games. The acquisition of Puremco’s wholesale business by University Games is its tenth acquisition since 1998.

[Read more...]

Iconix Signs Agreement to Acquire Strawberry Shortcake Brand

StrawberryShortcakeIconix Brand Group Inc. has signed a definitive agreement to acquire the Strawberry Shortcake brand and related intangible assets from American Greetings for $105 million in cash. [Read more...]

Blue Box Holdings Expands International Products Business with Infantino Acquisition

BlueBox.logoBlue Box Holdings Ltd., a vertically-integrated international infant, juvenile, and toy products company, recently acquired Infantino, a San Diego, California-based infant products brand.

Infantino has a 20-plus year brand heritage, and its product categories include developmental toys, activity gyms, playmats, infant carriers, travel accessories, and feeding products. Through the acquisition, Blue Box adds to a portfolio of international brands including B kids, bbi, and Elite Force.

Cartwheel Kids Acquires Smart Toy

CartwheelKidsSmart Toy, formerly known as Ubooly, has been acquired by Cartwheel Kids. Terms of the deal have not been disclosed.

Created in 2012 by husband-and-wife team Isaac Squires and Carly Gloge, Smart Toy is an interactive, huggable plush toy that uses apps and speech recognition software to interact with children. It encourages creative, active play by telling stories, embarking on adventures, and guiding activities. It also speaks five different languages.

According to Sunny Lauridsen, senior vice president of sales and marketing for Cartwheel Kids, the Smart Toy acquisition is in line with Cartwheel Kids’ strategy to expand its product portfolio into new categories that deliver meaningful play experiences to children. The next-generation Smart Toy will debut at International Consumer Electronics Show in January.

Gloge and Squires will join the Cartwheel Kids team as directors of technology and will continue to oversee development of the Smart Toy product line.