China Toy Fair


Gameloft and Mattel Launch Uno & Friends

uno-and-friendsGlobal digital and social game publisher Gameloft and Mattel launched Uno & Friends. Available for free on Android, iPhone, iPad, and iPod touch, Uno & Friends brings an entirely new social dimension to the classic, fast-paced, and competitive gameplay of Uno. With multiplatform play, Uno & Friends can be played anywhere at any time.

Fans can now drop Wild Draw Fours and Reverse Cards on friends, family, and Uno players the world over via smartphones and tablets. Invite and challenge up to three other players in real-time using social networks, and explore unprecedented customization for the most complete Uno experience on digital devices. [Read more...]

Geoffrey’s Jungle App Adds Star Wars Island for May 4

GeoffreyJungleGeoffrey’s Jungle, the interactive free app available for iPad and Android tablets, features Toys “R” Us mascot Geoffrey the Giraffe as he embarks on a safari adventure through different islands full of games and surprises.

Just in time to celebrate May the Fourth, Geoffrey’s Jungle features the all-new Star Wars Island. Kids can now interact and play games featuring their favorite Star Wars heroes and villains, including Yoda and Anakin Skywalker.

The adventure in Geoffrey’s Jungle begins with players customizing their own explorer character for the game, choosing the gender, skin tone and apparel for their explorer, including hat, shirt, pants and shoes. Children can also choose from approximately 20 first and last names for their character, such as Noah Toucana or Sandy Savannah.

Arriving with Geoffrey the Giraffe on their own starship, little adventurers can explore Star Wars Island and play the following games:

  • Whack-a-Sith: Future Jedi can try to “whack” as many Sith as they can with their lightsaber. As Sith pop up, players can use the lightsaber to make them go back down as fast as they can. Featuring Darth Maul, Darth Sidious, and more characters devoted to the dark side;
  • Slide Puzzles: Players can maneuver the pieces of the puzzle to reveal favorite scenes from Star Wars: The Clone Wars. Three fun puzzles to choose from;
  • Coloring Activity: Adventurers can show off their creative sides with this coloring activity, which allows them to color some of their favorite characters and ones that they love to hate, including Yoda, Darth Maul, and Anakin Skywalker.

Star Wars Island also features a selection of the top Star Wars-themed toys available at Toys “R” Us, including the Star Wars Multi-Troop Transport from Hasbro and Lego Star Wars AT-RT Walker. Children can add their favorites to their Toys “R” Us Wish List with the click of a button.

Geoffrey’s Jungle is available for download on the iTunes store and Google Play Store.

Batman: Arkham City Lockdown, Scribblenauts Remix Available for Kindle Fire

Warner Bros. Interactive Entertainment announces two of its biggest mobile games, Batman: Arkham City Lockdown and Scribblenauts Remix, are coming to Android, exclusively in the Amazon Appstore for Android.

BACLockdownIn Batman: Arkham City Lockdown, developed by NetherRealm Studios in conjunction with High Voltage Software, the inmates have escaped and Batman must defeat an army of henchmen and some of his most iconic foes. Players will scour rooftops and the seedy underbelly of Gotham City through a series of one-on-one battles with The Joker, Two-Face, and Deathstroke.  [Read more...]

Colors Come to Life with 3-D Coloring App from The Drip Drops

Consumers can turn their iPads into the 3-D coloring book of tomorrow with the striking new patent-pending 3-D coloring app that combines the latest in 3-D animation and augmented reality. TCKL Inc., has launched The Drip Drops: Color the World app, an interactive game designed to engage and entertain children between 2 and 6 years old. Based on The Drip Drops original digital pre-school property centered on art, color, reading, and creativity, the new app debuted at Consumer Electronics Show (CES) Showstoppers Media Preview on January 8. TCKL is also partnering with leading art and activity company Cra-Z-Art on The Drip Drops consumer products, which are expected to include a colorful roster of plush, art activities, and more. [Read more...]

Playmobil Pirates from Gameloft Launch on iOS Devices

Gameloft’s Playmobil Pirates is now available from the App Store. This free-to-play title, which will be released subsequently on Android devices, takes place in a fun-filled environment based on the Playmobil line of pirate-themed toys.

Playmobil Pirates is currently available for the iPhone, iPad, and iPad Touch, and the Android version will hit the Google Play store soon.

Scholastic Partners with Twin Sisters For New Storia Content

Scholastic has announced an agreement with Twin Sisters Productions to offer a selection of musical and non-fiction books on Storia, the e-Reading app for kids. Books from Twin Sisters will be available on Storia, through Scholastic Book Clubs, and at Scholastic Book Fairs next year. Storia is available for free download on PC, iPad, and select Android devices.

Ematic Releases Kid’s Tablet

Ematic has released  its 7-inch Android 4.0 FunTab Pro, a new tablet tailored to children. FunTab Pro has a rubberized texture and ergonomic design, ensuring a secure grip and a shape that fits in small hands.

FunTab Pro features include interactive story books, video mail, and an art studio.  Interactive story books allow parents to make a video recording of themselves reading to the child using Zoodles.com or the device’s built-in camera. The video mail feature allows invited family members to send short video messages to the FunTab Pro from Zoodles.com.

The tablet comes with a games bundle that includes Angry Birds, Where’s My Water?, Cut the Rope, Skitch, School Assistant, Fruit Ninja, and educational apps from Intellijoy. A kid-safe web browser is also included.

The tablet runs on an Android 4.0 operating system and has a 1 GHz processor. The tablet comes with 1 GB RAM, 8 GB of internal storage, and a MicroSD card slot, allowing for an additional 32 GB of storage. The FunTab Pro has a 7-inch 800 x 480 multi-touch screen, front and back cameras, and built-in WiFi. Its HD Video player supports up to 1080p HD videos. The tablet also features an HDMI output for connecting to a TV. Its battery life allows for up to eight hours of continuous playtime.

Lexibook Tablets Launch In U.S.

Lexibook, Android educational kids tablet leader, is launching its new tablets for kids nationwide from October. With a preview launch at Toys“R”Us stores across the country, parents can discover tablets with content tailored to the needs of the new generation.

The Lexibook features a high-definition tactile screen and a kid-friendly interface. The educational content is adapted to the curriculum with 500 sheets of general education, tests, and interactive quizzes. School Zone apps and 200 pre-loaded e-books are also included. Children will discover their favorite stories, rhymes, and Susie Tallman’s top songs and karaoke videos. Twenty-five games and 52 discovery activities are included, as well as a camera with photo-editing software.

Wireless internet browsing through a high speed built-in Wi-Fi connection is kept safe through embedded parental control, while kids can still download more than 10,000 must-have apps on the Lexibook Market—including Pig Rush, Angry Birds, Fruit Ninja, Pandora, and Skype—and learn while having fun with educational apps adapted to every age group. With the Lexibook Videostore by Kabillion and Spotify music portal, cartoons, music, and other favorite videos are available in one click.

505 Games, MEG, and Giochi Preziosi Partner for Puppy In My Pocket

505 Games and toymakers MEG and Giochi Preziosi signed a deal for multi-platform videogames featuring the kids’ brand Puppy In My Pocket. The Italian and U.S. toy companies are producers, along with Mondo TV S.p.A., of the new animated television series Puppy In My Pocket: Adventures in Pocketville, which airs worldwide on Cartoon Network. The kids’ show will provide a world of exciting adventures and content for handheld platforms as well as mobile games for iOS and Android devices. Games are slated to debut next year. Licensing Works! brokered the deal on behalf of MEG and Giochi Preziosi, while Creative Minx Marketing, Inc., managed negotiations for 505 Games.

This post was originally written by Ali Mierzejewski and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Oscura App Now Available on Android Phones, Tablets

Viacom International Media Network (VIMN) launched its spooky gaming app, Oscura, for Android phones and tablets. The game comes in nine different languages including, English, French, Spanish, Chinese, Korean, German, Dutch, and Brazilian Portuguese.

In the game, players attempt to restore light to a darkened land that has not seen light since the power crystals in the lighthouse exploded. Players travel through different environments, finally entering a dark and disastrous world, to save the land.

This post was originally written by Gigi Rubin and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group