China Toy Fair


Zui Launches New Mobile App KidZui

KidZuiSaban Brands has announced the launch of Zui‘s new mobile app for its kid-safe internet browser, KidZui. Operated by Zui, KidZui is a downloadable browser that provides access to a kid-safe Internet experience to more than 6 million websites, online videos, pictures, and games. Designed to make the Internet both fun and safe for kids, the KidZui mobile app provides the entertainment and security that parents and kids have come to love from KidZui, on the go. The free-to-download KidZui app is now available for iOS download on Apple’s App Store and will soon be available for Android as well.

In addition to the new app, KidZui has launched a new software upgrade and refresh to the desktop version. The KidZui browser has several new features and functions making the program quicker and easier to use. It has been updated with a simplified design along with improved functionality to enhance user experience when used on Apple’s iPad.

Updates to KidZui include:

  • Favorites: Easy to use favorite or bookmark feature, allowing kids to save sites and articles for future reference.
  • Games: Mobile version will include HTML5 games for fun and safe game play.
  • Images and Video: Image and video quality has been improved.
  • Content Library: The library has been updated to included new fresh material for kids to enjoy.

Spin Master Launches Tech Deck for iOS and Android

TechDeckSpin Master Ltd. has released Tech Deck, a mobile video game based on its popular line of finely crafted fingerboards for iOS and Android. Tech Deck, developed by Free Range Games, is a free-to-play skateboarding title that combines the immersive thrill and excitement of pulling off perilous feats with the style and finesse of street skating.

Tech Deck features fast-paced, tap, hold, and slide mechanics that challenge players to chain together combos, grinds, aerials, and holds. The title also includes a roster of upgradable skaters to choose from as well as local legends. More than 100 officially licensed decks are represented, and Tech Deck owners can use their mobile devices to scan some of their real-life collections into the game and use them to skate.

Tech Deck is available to download for free in the App Store and on Google Play.

Looski Pups Launches Kickstarter Campaign for Digital Puppies

looksipupsLooksi Pups, from Looksi, are described as a cross between Nintendogs and Tamagotchi. Looksi Pups transform a digital puppy into a physical puppy with the revolutionary 3-D Looksi Kennel. Download the free iPhone app, pop your iPhone into the Looksi Kennel, and the Looksi Pups comes to life in 3-D, tail wagging and ready to play.

The many features of Looksi Pups include seven different breeds of pups; 15 voice commands including fetch, boogie, and chase tail; voice recognition which responds only to the owner’s voice; a host of extra accessories, games, and tricks to be unlocked; interaction capabilities with other Looksi Pups, who can play in each others’ kennels; an alarm clock and “guard dog” function; games which use voice commands and the phone’s tilt sensors; and a protective tray to keep the phone safe and secure.

There is a campaign on Kickstarter to bring Looksi Pups to retail shelves that will run for 28 days. Would-be customers can pledge money towards the project in return for a variety of rewards.

Blitz Games Teams Up with DreamWorks for Shrek Alarm App

shrek-alarmBlitz Games debuts the release of DreamWorks’ Shrek Alarm, the first in a series of interactive character apps co-produced with DreamWorks Animation. This app is available now on iPad, iPhone, iPod Touch, and all Android devices.

Designed for Shrek fans of all ages, DreamWorks’ Shrek Alarm features full alarm clock functionality, day and nighttime modes, and a bedtime feature, which allows you to decide when Shrek falls asleep. In addition, DreamWorks’ Shrek Alarm features access to your music library so you can wake up and go to sleep with your favorite songs, Facebook integration, a world clock, a flashlight, a timer, a stop watch and an interactive weather feature with your five-day forecast.

DreamWorks’ Shrek Alarm is available now worldwide from the App Store and Google Play.

 

New Endless Alphabet App from Callaway Encourages A to Z Fun

Callaway Digital ArtsEndless Alphabet is now available for free for a limited time on the App store. The original interactive children’s app from Callaway inspires kids to learn with fun-loving monsters that introduce new words and interactive puzzles with talking letters and vibrant characters that illustrate word definitions.

Features include dozens of words to start with and more to be delivered automatically to the app on a regular basis, animations that teach children the definitions of the words in a fun and engaging way, word puzzles that teach children phonics, and more. 

Fisher-Price Combines Toys, Tech to Ignite Children’s Imaginations, Infants’ App-etite for Learning

Fisher-Price has developed a new line of Apptivity products that bring a whole new level of interactivity, learning, and imagination to children to create larger-than-life play experiences.

Infants can connect with their favorite Laugh & Learn characters with the Laugh & Learn Apptivity Storybook Reader. The Storybook Reader is a case with benefits, allowing moms and dads to protect their iPhone or iPod touch from dribble and drool while their baby enjoys engaging content, turning the page of the book or swiping the screen to advance the content. [Read more...]

Callaway Digital Arts, Hasbro Partner on Mr. Potato Head Create & Play App

Callaway Digital Arts, Inc., a leading developer of interactive mobile applications for children and families, has collaborated with Hasbro, Inc. to develop Mr. Potato Head Create & Play, the new interactive children’s app for iPad, iPhone, and iPod Touch. Available now in the Apple App Store, Mr. Potato Head Create & Play is a touch-based mobile app that brings the character to life like never before.

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Playmobil Pirates from Gameloft Launch on iOS Devices

Gameloft’s Playmobil Pirates is now available from the App Store. This free-to-play title, which will be released subsequently on Android devices, takes place in a fun-filled environment based on the Playmobil line of pirate-themed toys.

Playmobil Pirates is currently available for the iPhone, iPad, and iPad Touch, and the Android version will hit the Google Play store soon.

Random House Children’s Books Releases First Interactive Coloring And Activity App

Random House Children’s Books announces the release of a coloring and activity app with Mattel for iPad. Barbie Color, Sparkle and Style includes two coloring books for a total of 16 pages of fun. Kids can create using a variety of different art tools, including the Barbie Bubble Wand, the Glitterizer, the Pattern Roller, the Fabric Fill tool, the Magic Wand, two Watercolor Paintbrushes, the Stickers tool, and the Paint Bucket. [Read more...]

Angelina Ballerina Premieres New App for iPad

Callaway Digital Arts and Hit Entertainment have debuted its new Angelina’s New Ballet Teacher App for iPad is now available on Apple’s App Store.

The Angelina’s New Ballet Teacher App brings the dancer to life with narration, animation, puzzles, paint, and video. Each page of the story magically transforms into a painting page or interactive puzzle with the simple tap on the screen.

The app is available for $0.99 from the App Store, rolling out in the rest of the world early this summer.

[Read more...]