China Toy Fair


Angry Birds Transformers Rolls Out Worldwide

ABTransformersThe Angry Birds Transformers mobile game is now available on the Apple App Store, to be followed by the Android version on Google Play on October 30 and on Amazon on November 4. Also available is the Angry Birds Transformers Telepods product line from Hasbro, which allows players to teleport figures straight into the game and gain unique powers.

This new mash-up combines the Angry Birds world with the iconic Transformers franchise. With an edgy ’80s vibe, Angry Birds Transformers brings a humorous twist to the beloved Transformers characters. Angry Birds are disguised as robots in disguise when Eggspark plunges to Piggy Island changing the pigs and the eggs in its wake. The Autobirds and the Deceptihogs will have to join forces to prevent the rioting EggBots from wreaking havoc.

Developed in collaboration with Hasbro, the Angry Birds Transformers Telepods gaming platform will allow fans to teleport their favorite characters directly into the game, bridging the digital and the physical play experience. The toys change form, like the original Transformers.

Hexbug Havoc Available on App Store

HexbugHavocInnovation First International, in cooperation with developer Behaviour Interactive, has launched the Hexbug Havoc game on the Apple App Store. The app allows users to choose their own Nano V2 to play each mission on a race track that is filled with horizontal tracks and vertical tubes filled with collectibles, power-ups, obstacles, and enemy Hexbugs.

The game features swipe, tap, and jump controls; battle missions; and a range of different tracks and Nano V2 elements unlockable through game play. The game can also be accessed through Game Center, where players can challenge friends and post their scores to Facebook and Twitter.

Cupcake Digital Launches Strawberry Shortcake Berryfest Princess App

Strawberry ShortcakeStrawberry Shortcake and her berry best friends, Cherry Jam, Orange Blossom, Lemon Meringue, Plum Pudding, and Raspberry Torte are bringing all of Berry Bitty City’s fun to an app store near you. The all new deluxe story app, Strawberry Shortcake Berryfest Princess is now available from Cupcake Digital on Apple App Store, Amazon Appstore, Google Play, and Barnes & Noble App Store for Nook.

As Strawberry Shortcake and friends prepare for the Berryfest Ball, they all have to work together and of course have fun in order to make the ball a royal success. The app includes features such as princess dress-up, a croquet word game, and tea-party activities. The interactive app also reinforces early-learning skills for young readers with its engaging story and highlighted text in synch with the narration.