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The Little Gym Active Toys Available at Target Canada

Feb24.LittleJimThe Little Gym International has partnered with Aqua-Leisure Industries for children’s development and activity toys for kids ages 3 to 7. The brand’s first line of active toys will be available exclusively at Target Canada stores starting this month.

The line includes products that emphasize physical development, imaginative play patterns, and experiential learning. The Maze Mover is a balance ball game that promotes problem solving, balance, and coordination. The PartyChute emphasizes cooperation, timing, and gross motor skills. The Air Cube allows kids to toss, tap, and keep a large, inflatable cube in the air. The Tube-A-Twist encourages agility, flexibility, balance, and problem-solving skills.

In addition, The Little Gym has launched music CDs designed to get kids moving, learning, and having fun. The CDs are available for download on iTunes and for purchase on Amazon.com. The Little Gym is expected to release additional active toys later this year.

The Little Gym, Razor & Tie Introduce CD Collection of Children’s Tunes

FC_002_0.qxtThe Little Gym International, an enrichment and physical development center for kids, and Razor & Tie, the creators of Kidz Bop, have signed a multi-year licensing agreement that will bring the music of The Little Gym to major retailers throughout North America.

For more than 35 years, the original music produced by The Little Gym has been an integral part of its skill-building curriculum, from parent-child classes, gymnastics, and dance to karate and sports skills classes to high-energy camps and birthday parties. Music at The Little Gym helps children build skills through active songs that expand vocabulary, musical games that teach cooperation, and lyrics that provide directions and cues to help sharpen listening skills and increase attention span.

Selections from The Little Gym’s proprietary music collection will be featured in a new CD series being produced and distributed by Razor & Tie. The collection will include classic The Little Gym songs designed to get kids moving, learning, and having fun. The first two releases, 25 Move-Along Fun Songs and 25 Sing-Along Fun Songs, will go on sale August 6 at more than 500 Wal-Mart stores, and on iTunes and Amazon.com.

Each song in The Little Gym collection was composed and recorded by Robin Wes, who opened the first The Little Gym in Bellevue, Wash., in 1976, and Randy McCoy, The Little Gym’s Director of Curriculum. Together, Wes and McCoy bring more than 70 years of experience in childhood development and music education. The duo has built a library of more than 700 songs that support The Little Gym’s Three-Dimensional Learning philosophy of “Get Moving!,” “Brain Boost!,” and “Citizen Kid!”

The Little Gym International is also preparing to launch a line of children’s development and activity toys in the coming year, created in partnership with Aqua-Leisure Industries.