Toys “R” Us Canada to Host Sensory-Friendly Shopping Hour on World Autism Awareness Day

Toys “R” Us Canada will host a Sensory-Friendly Shopping Hour in partnership with Autism Speaks Canada in honor of World Autism Awareness Day on Sunday, April 2.

As part of the initiative, all Toys “R” Us and Babies “R” Us stores from coast-to-coast will open one hour early. During the hour, there will be no music or announcements, lighting will be dimmed, and designated quiet spaces will be located throughout the store. Families can also enjoy in-store product demonstrations and activities with toys identified as ideal for children on the autism spectrum.

Since 2010, Toys “R” Us Canada has partnered with Autism Speaks Canada and has raised more than $5 million dollars. Every year in March and April, Toys “R” Us Canada invites customers to purchase an Autism Speaks Puzzle Piece in store or online at Toysrus.ca/autismspeaks for a donation amount of their choice. All funds raised go directly to Autism Speaks Canada to support services, community grants, awareness initiatives and social programs like sports, drama and swimming that aid in children’s development and social skills.

Toys”R”Us Canada Brings Back Annual Puzzle Piece Fundraising Campaign

Toys-R-Us-Logo copyNow through May 1, residents of Canada can purchase puzzle pieces for a donation amount of their choosing at all Toys”R”Us and Babies”R”Us stores across the country for Toys”R”Us Canada‘s seventh annual fundraising campaign benefiting Autism Speaks Canada. Virtual puzzle pieces can also be purchased online under the Charitable Giving section at toysrus.ca. All contributions go directly to Autism Speaks Canada to fund family support services, community grants, and awareness initiatives, which help families across Canada affected by autism. [Read more...]

Mega Brands, Mattel Donate Over $70,000 to Autism Speaks Canada

DonationMegaMega Brands Inc. has donated $72,000 to Autism Speaks Canada in support of Autism Awareness Month. The donation was presented at the 2014 Walk Now for Autism Speaks event in Montreal, which helps fund autism treatment, education, research, and advocacy throughout the country. Mega Brands was also the local presenting sponsor of the event.

The money was raised during April when Mega Brands pledged to donate one dollar for every Mega Bloks toy sold by Toys “R” Us Canada both in stores and online. This generated over $20,000 in proceeds. Philanthropic donors also contributed $29,000 to the pledge amount.

Mega Brands employees raised an additional $10,000 in donations through bake sales and auctions, an amount that was matched by Mattel.

Mega Brands Returns as Presenting Sponsor of Walk Now for Autism Speaks

Light it Up Blue was launched by Autism Speaks in 2010 in support of World Autism Awareness Day (WAAD), which takes place on April 2. Mega Bloks Lights It Up Blue in celebration of World Autism Awareness Day and encourages others to do the same in showing their support!

Light it Up Blue was launched by Autism Speaks in 2010 in support of World Autism Awareness Day (WAAD), which takes place on April 2. Mega Bloks Lights It Up Blue in celebration of World Autism Awareness Day and encourages others to do the same in showing their support!

Mega Brands Inc. has partnered with Autism Speaks Canada, Toys “R” Us Canada, and local autistic groups to launch three exciting initiatives in support of the cause. For the fourth consecutive year, Mega Bloks returns as the presenting sponsor of the 2014 Walk Now for Autism Speaks event, scheduled for May 25 at the McGill University Tomlinson Fieldhouse in Montreal.

Meanwhile, as a fundraising measure, Mega Bloks has joined forces with Toys “R” Us Canada, pledging to donate $1 of every Mega Bloks toy sold in-store and online in Canada throughout the month of April to Autism Speaks Canada. In addition, Mega Bloks has invited local autistic organizations to tour its Montreal headquarters every Friday during April to learn more about the therapeutic benefits of Mega Bloks toys.

More information about the Walk Now for Autism Speaks event can be found at the organization’s website.