BTS Season Amounts to $4.2 Billion in U.S.

npd-group copySales of traditional supplies for the 2017 back-to-school season were $4.2 billion in the U.S., a 1 percent increase over last year, according to The NPD Group. September was the catalyst of growth, driving sales for the entire season through Sept. 23. [Read more...]

NPD Says Practicality Will Determine Back-to-School Shopping Trends

npd-group copyPractical decisions related to factors such as price, convenience, and product quality are on the top of consumers’ minds when it comes to where and how they do their back-to-school shopping, whether in-store or online, according to the new Back-to-School Report from The NPD Group[Read more...]