littleBits Electronics Inc. has landed $44.2 million in new funding to further its growth. The additional funding round was led by DFJ Growth, with additional participation from new investors Morgan Stanley Alternative Investment Partners, Grishin Robotics, and Wamda Capital, among others.
This article first appeared in the May/June 2015 issue of The Toy Book.
Barnes & Noble is the largest retail bookseller in the U.S., with nearly 650 stores nationwide, as well as a thriving web presence. But in recent years, the bookstore chain has also been expanding its non-book offerings, balancing out shelves of New York Times bestsellers with educational toys, games, and collectibles.
Alex Brands has acquired French toymaker Juratoys, marking the toy company’s first move into Europe. Juratoys, the parent company of European toy brands Janod and Kaloo, is based in Orgelet, France, and has offices in the U.K., the U.S., Hong Kong, and China. The news was reported by Propel Equity Partners, which backs Alex Brands.
Specialty retailers and select Target and Barnes & Noble stores have begun stocking their shelves with YOXO, a construction brand known for encouraging creativity in kids. The construction kits incorporate durable, recyclable, and interchangeable chipboard connectors in Y, O, and X shapes for kids to construct infinite creations powered by their brains and not batteries.
An exclusive forum for TIA member manufacturers, the Toy Fair Credit Meeting offers trade information and educational and networking opportunities for credit, finance, and operations professionals. Through discussions and workshops, industry experts, major retailers, and fellow participants of the TIA Credit Interchange program will share knowledge from across the toy industry. [Read more...]
More than 1,700 children of military personnel and Wounded Warriors were given brand-new toys and games on November 6 at Fort Belvoir in Fairfax County, Va. Hosted by the Toy Industry Foundation (TIF) in partnership with Boys & Girls Clubs of America (BGCA) Military Services, the toy giveaway was held in celebration of Military Family Appreciation Month.
Every child in attendance got to take home a toy, choosing from a selection of skill-building, enriching, and comforting playthings donated by Barnes & Noble, Big Time Toys, Imperial Toy, Lego, Mattel, Patch Products, and Yamie Chess. The event was held as part of the joint TIF/BGCA Play Comforts program, in which toys and games are delivered on an annual basis to families on U.S. military installations at home and abroad.
Entertainment One Licensing (eOne Licensing) has partnered with Redan Publishing Inc. for a bi-monthly publication based on Peppa Pig. Fun To Learn Peppa Pig Magazine will launch this month at major retailers throughout the U.S., including Wal-Mart, Barnes & Noble, Books-A-Million, and Kroger.
Based on the animated TV show airing daily on Nick Jr., Fun To Learn Peppa Pig Magazine, for children ages 2 to 7, showcases the adventurous and loveable little pig along with her brother George, Mummy Pig, and Daddy Pig. Every issue will feature 36 pages of Peppa-themed activities designed to reinforce early learning skills as well as fun and inventive crafts projects, puzzles, product giveaways, and more.
In addition, a host of new licensed products are slated to make their retail debut in the spring. Better Toyz will offer a range of licensed sporting goods, including ball pits and tents, play balls, skates, scooters, kiddie pools, and skateboards. Fiesta Toys will produce an assortment of Peppa Pig plush and toys for the amusement park channel, from plush novelty hats and peek-a-boo pillows to Rolley bags and backpacks.