The Toy Industry Foundation (TIF) and national partner Boys & Girls Clubs of America Military Services treated 1,100 kids of military personnel stationed at Naval Station Mayport in Florida to brand-new toys and games this past Saturday. The “Day of Play” also included family games and activities, food, and entertainment. Every child in attendance was able to take home a toy. Barnes and Noble, Big Red Dog Patch, Imperial Toy, Lego, Lulu Jr., Mattel, and Yamie Chess donated the toys to TIF.
The event was held as part of the joint TIF/BGCA Play Comforts program, the first national toy distribution initiative to serve every branch of the U.S. military. Through Play Comforts, toys and games donated are delivered annually to families on U.S. military installations at home and abroad. Since the program’s launch in 2010, more then 1.7 million toys have been delivered to military families on over 152 U.S. military bases worldwide.