Fall Toy Preview Sees Increases in Total Attendance and Global Participation

Courtesy of Toy Industry Association

More than 700 buyers from around the world attended the Toy Industry Association’s Fall Toy Preview 2012 in Dallas. This is a 3 percent increase in total buyers who attended to look at the new toys and games for Holiday 2013. A 10 percent increase in foreign buyers was also noted.  The top five foreign countries represented by buyers were Canada, the UK, Mexico, Australia, and Hong Kong. Roughly 348 companies exhibited their latest product lines, including Alexander Doll Company, American Plastic Toys, Famosa, Hape, Inc., Melissa and Doug, Playmobil, Ohio Art, Blip Toys, Safari Ltd., and Razor USA. In sponsorship with Techno Source and presented by Carlin West Agency/NFL Rush Zone, the opening night party for the event raised funds for the Toy Industry Foundation and allowed participants to meet with Dallas Cowboys linebacker DeMarcus Ware.

New Squinkies Video Games to Debut This Year

Blip Toys, the maker of the Squinkies line of collectible figures, has granted Activision Publishing, Inc. the exclusive worldwide rights to develop, manufacture, and distribute video games based on the Squinkies brand and characters. The agreement covers entertainment software products across multiple platforms such as handheld, console, and connected platforms, as well as PC and mobile devices.

The new Squinkies video games are expected to debut throughout 2011, with the first Nintendo DS title for girls releasing in April.

For more information on Squinkies, visit www.squinkies.com.

Blip Toys Introduces Squinkie Doos

Blip Toys has introduced a new addition to its Squinkies brand: Squinkie Doos. Squinkie Doos are just like Squinkies: small, squishy, and collectible, encased in a plastic toy bubble. But, each of the new Squinkie Doos has a mane of colorful hair that kids can play with.

Figure packs include three Squinkie Doo characters. The small Squinkie Doos Salon & Spa Playset includes two Squinkie Doos and hairstyling accessories such as a swivel chair, blow-dryer and hand mirror, and brush. The play set is a hairstyling center and a Squinkie Doo dispenser—the bubbles go in the salon dome and come out after twisting the dial. After the Squinkie Doos have popped out of their bubbles, they can enjoy their spa experience.

Squinkie Doos are now available at Toys “R” Us stores nationwide. They will be arriving at other retailers throughout this month.

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