Disney Infinity Debuts Cars Playset

February 26, 2013 By

Disney Interactive has unveiled Cars as the fourth playset in Disney Infinity with a new set of images, screenshots, and a gameplay trailer from the playset. The Cars-inspired playset adds to the previously-announced playsets based on The Incredibles, Monsters University, and Pirates of the Caribbean.

The Cars playset allows gamers to take on the role of Lightning McQueen, Mater, Holley Shiftwell. and Francesco Bernoulli and enter the virtual world of Radiator Springs, where they will prepare the town for a big international racing event.

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Target’s Mommy Ambassador, Soleil Moon Frye, Reveals Top Holiday Picks

November 11, 2011 By

I attended Target’s Holiday Toy Preview on November 9, and had the great pleasure of meeting Soleil Moon Frye (Punky Brewster, Sabrina the Teenage Witch). She is Target’s Mommy Ambassador, and frankly, one of the nicest people I’ve ever met. Soleil has two daughters herself, and seemed to have a ball talking about her favorite toys for the holidays. Rocking a pair of comfy slipper socks, Soleil walked me through Target’s top holiday toy picks, and introduced me to the toys she chose as her personal top picks:

  • Disney My First Princess Doll and Toddler Dress Gift Set
  • Disney Cars Charge n Race Speedway
  • LeapFrog LeapPad
  • Barbie Hairtastic Printables
  • Paper Jamz Pro Series Microphone
  • Scrabble Flash

Perhaps I should have removed my heels and rocked some slipper socks myself. It was a pleasure to meet you Soleil!

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Imperial Introduces New Licenses to Bubble Lines

June 15, 2011 By

Imperial Toy—a maker of licensed and non-licensed kids’ bubbles, seasonal products and novelty toys—has announced new licenses for its popular bubble toys, with products launching in 2012 and beyond.

Imperial has teamed with Disney Consumer Products for a new comprehensive line of magical bubbles and bubble accessories based on Disney characters, including Disney Princess, Toy Story, Cars, and Mickey Mouse Clubhouse, to launch starting next spring. Each product line will include basic bubbles, bubble toys, bubble wands, and dip and blow sets.

Go Bubbles, a new licensed bubble line, will also be released next spring. Go Bubbles stand over 18 inches high and deliver a continuous stream of bubbles when pushed down by a child (geared towards ages 3-5). Licenses include Little Tikes Cozy Coup, Disney Princess Carriage, and Hit Entertainment’s Thomas the Train.

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Disney to Continue Expanding Retail Presence and Products

June 13, 2011 By

Disney Consumer Products (DCP) is set to release new product developments in each of its properties within the next year.

Disney Baby: Disney is investing in this property by creating a two-way dialogue with new moms on a digital platform, social media, product seeding and a loyalty program. The first Disney Baby concept store will open in fall 2012 at The Americana at Brand in Glendale, Calf.

Disney-Pixar Cars and Toy Story: The Cars franchise has generated global retail sales of more than $10 billion. Cars 2 retail merchandise began to roll out globally in mid-May and DCP will continue to support the franchise with a wide assortment of products next year. Cars Toons will be previewed before Cars 2 in movie theaters and will also be in heavy circulation on Disney Channel. Summer 2012 will mark the opening of “Cars Land,” a 12-acre stretch of new interactive entertainment development at Disney’s California Adventure. Toy Story will also be developed as Toy Story Toon along with Cars.

Mickey Mouse and Winnie The Pooh: One of Disney’s most popular characters, Mickey Mouse remains a top-selling franchise with projections set at $9 billion global retail sales for fiscal year 2011. Winnie The Pooh returns to the big screen in the U.S. next month with anticipated success due to positive sales from the European release earlier this year. The Winnie The Pooh: What’s A Bear To Do? Puzzle Book app has topped the sales charts for the iPhone and iPad in 12 countries.

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Kids Wish Network in Need of Dolls and Toy Cars

April 12, 2010 By

Kids Wish Network, a 501 (c) 3 organization that serves children with life-threatening illnesses, is in desperate need of donations of dolls and toy cars. Despite the demand for high-tech gadgets, dolls and toy cars remain on the top of the list of the most desirable toys. Playing with a toy is a calming and relaxing activity for kids who are suffering from illnesses, distressed while dealing with harsh circumstances like homelessness, or trying to cope with other traumatic situations such as abuse.

Through its gift giving Holiday of Hope Gift Bank program, Kids Wish Network distributes thousands of dollars worth of toys and games directly to children within approximately 150 hospitals and child care facilities per year across the country; there are no middle men involved.

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