Calling all Girls and Boys! Cra-Z-Art lit up Vegas at CES with the debut of its new line of girls’ Lite Brix and additions to its core Lite Brix line. With the newest lines of the Lite Brix Super Light Building System, set to hit store shelves this summer, girls and boys will glitzify and illuminate their cities with the light-up bricking building construction sets. [Read more...]
New Lite Brix Construction Sets Empower Girls and Boys to Create, Build and Illuminate Their Worlds with Lights
Colors Come to Life with 3-D Coloring App from The Drip Drops
Consumers can turn their iPads into the 3-D coloring book of tomorrow with the striking new patent-pending 3-D coloring app that combines the latest in 3-D animation and augmented reality. TCKL Inc., has launched The Drip Drops: Color the World app, an interactive game designed to engage and entertain children between 2 and 6 years old. Based on The Drip Drops original digital pre-school property centered on art, color, reading, and creativity, the new app debuted at Consumer Electronics Show (CES) Showstoppers Media Preview on January 8. TCKL is also partnering with leading art and activity company Cra-Z-Art on The Drip Drops consumer products, which are expected to include a colorful roster of plush, art activities, and more. [Read more...]
Cra-Z-Art Introduces the Lite Brix Building System
Cra-Z-Art has introduced a new building system, Lite Brix. The new construction system allows bricks and connectors to light up to provide a fun new experience for kids. Robots, helicopters, race cars, jet fighters, motorcycles, space shuttles, Lumi-Port Airport, Fire Rescue, and Extreme City Buildings are available only at Toys “R” Us stores and online at toysrus.com. Each set comes with a battery power pack to attach to the models.








