Toys & Kids Russia Becomes Kids Russia

Kids Russia will be held at the Crocus Expo International Exhibition Centre in Moscow from March 11 to 13. The trade fair, now in its ninth year, has been renamed Kids Russia after previously being called Toys & Kids Russia. The new title is meant to highlight that the fair is part of the Spielwarenmesse eG portfolio of trade fairs.

With its international World of Toys trade fair program, Kids Russia helps companies gain a potential foothold in Eastern Europe’s toy market. The event is organized by Grand Expo, formerly RNTA Expo, a company in which Spielwarenmesse eG holds a share together with other Russian toy manufacturers.

The closing date for registration for the World of Toys Pavilion at Kids Russia is November 30. Questions can be answered by Sabine Liebscher, senior project manager at Spielwarenmesse eG, who can be reached at +49 (0) 9 11/9 98 13-11 or s.liebscher@spielwarenmesse.de.

Toys & Kids Russia, Slated for March, to Include World of Toys Pavilion

Spielwarenmesse eG is organizing a World of Toys pavilion at Toys & Kids Russia in Moscow, slated to run March 14-16. Companies such as NICI GmbH, Sieper GmbH, and Mattel Europe Holdings B. V. have already secured a place in the World of Toys Pavilion.

Not only will Toys & Kids Russia showcase toys, but baby fashions, strollers, and hobby, outdoor, playground, and sport articles will also be on display. In the special “What’s New!” area, exhibitors can highlight one of their new products to specifically attract visitors to their stand. Exhibitors can also develop personal contacts at meetings with potential Russian importers and distributors in the Retail Center.

Toys & Kids Russia takes place in the Crocus Expo International Exhibition Centre in Moscow for the sixth time. It is organized by RNTA Expo, a joint company of Spielwarenmesse eG and the Russian National Toy Association.

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