China Toy Fair


New Broadcasting and Licensing Deals for Beyblade: Metal Fusion

Nelvana Enterprises has announced several broadcasting and licensing deals for the new animated series Beyblade: Metal Fusion.

Beyblade: Metal Fusion, from Nelvana and d-rights Inc., will be airing on Cartoon Network in the U.S., Australia, and New Zealand; Gulli in France; Nickelodeon in Germany; Nicktoons in the U.K.; Disney XD in Belgium, Luxembourg, and the Netherlands; and BOING, Turner’s Free To Air Block in Spain, broadcasted on Telecinco and Factoria de Ficcion. The series premiered on YTV in Canada last month.

Hasbro, Inc. has been appointed the master toy licensee for most international markets outside of Asia. The new toy line has already launched in Canada and is set to hit shelves this fall in the U.S., Mexico, UK, France, Germany, Spain, Italy, Austria, Switzerland, Benelux, Scandinavia, Australia, and New Zealand.

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New Beyblade Series and Toy Line to Launch in Canada

On May 15, Beyblade: Metal Fusion, a spin-off of Beyblade, will premiere on Canada’s YTV. From Corus Entertainment’s Nelvana and Japan’s d-rights, the new series will kick off with a four-episode stunt event at 12 p.m. that day.

Beyblade: Metal Fusion features a new cast of characters as they follow Gingka and battle the rising dangerous group, The Dark Nebula. Following the stunt event, the series will air every Saturday on YTV at 12 p.m. ET/PT.

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