Sweet Suite 2016

Warner Brothers and DC Entertainment Partner with Mattel to Create Entertainment World for Girls

WarnerBros,DCSuperherogirlsGirls now have their own Super Hero world, DC Super Hero Girls, where they can play, watch, and read with DC Comics female super heroes.

DC Entertainment and Warner Bros. Consumer Products, in partnership with Mattel, announced elements of a new initiative geared toward girls, including the rollout of the new DCSuperHeroGirls.com website. A global rollout of the digitally immersive world will begin later this month.

The new DCSuperHeroGirls.com site debuted the first webisode in a series of animated digital shorts, entitled “Welcome to Super Hero High.” Warner Bros. Animation Studio created the series in partnership with Mattel’s Playground Productions. Thursday’s launch features DC Comics characters that have been brought to life through videos, games, quizzes, character photos, bios, and more.

Diane Nelson to Head WBCP, Brad Globe to Step Down

Diane_Nelson_195x230Diane Nelson will add the oversight of Warner Bros. Consumer Products (WBCP) to her current responsibilities as president, DC Entertainment (DCE), and president and chief content officer, Warner Bros. Interactive Entertainment (WBIE). The announcement was made today by Kevin Tsujihara, the chairman and CEO of Warner Bros.

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The Art of the Brick: DC Comics to Debut at the Powerhouse Museum in Sydney

Photo credit: Nathan Sawaya

Photo credit: Nathan Sawaya

The first venue to host the worldwide tour of the new The Art of the Brick: DC Comics exhibition will be the Powerhouse Museum, part of the Museum of Applied Arts and Sciences (MAAS) in Sydney, Australia. Created by artist Nathan Sawaya, the exhibition will take on DC Comics‘ 80-year history through large-scale sculptures of superheroes and supervillains made entirely out of millions of Lego bricks.

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Warner Bros., DC Entertainment, and Mattel Unveil New All-Girl Superhero Franchise

DCSuperherogirlsThis fall, DC Entertainment, Warner Bros. Animation, Warner Bros. Consumer Products, and Mattel will launch DC Super Hero Girls, a new universe of female-dominated superheroes and villains.

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The Art of the Brick to Feature Lego Sculptures Inspired by DC Comics

TheArtoftheBrick,DCComicsWarner Bros. Consumer Products (WBCP), on behalf of DC Entertainment, is collaborating with The Art of the Brick to create a contemporary art exhibition featuring large-scale sculptures, inspired by DC Comics superheroes and super-villains and made entirely out of Lego bricks. The new exhibition, The Art of the Brick: DC Comics, created by artist Nathan Sawaya, will feature Sawaya’s take on the breadth and depth of the characters and stories from DC Comics’ 80-year history, told through his Lego lens. [Read more...]

Batman Unlimited, DC Super Friends Animated Content to Debut Following Successful Toy Lines

BatmanUnlimited1Warner Bros. Consumer Products, DC Entertainment, and Warner Bros. Animation have created a wave of new content inspired by toy lines from Mattel and Fisher-Price. Batman Unlimited, based on Mattel’s new toy line, will launch later this year with new made-for-video movies and shorts that will extend the play experience for kids. DC Superfriends, inspired by the Fisher-Price Imaginext toy line, will offer content as a series of shorts. Both lines will debut in the spring. [Read more...]

Batman Honored by U.S. Postal Service with Limited Edition Forever Batman Stamps

Batman himself at New York Comic Con.

Last Thursday, the U.S. Postal Service, in collaboration with Warner Bros. Consumer Products and DC Entertainment, kicked off New York Comic Con 2014 at the Javitz Center by dedicating the Limited Edition Forever Batman Stamps. Eight commemorative Batman designs were revealed, depicting Batman from the four distinct eras of comic book history, and including the various incarnations of the famed Bat emblem.

Four versions of Batman are depicted from the four eras of comic book history: the Modern Age, the Bronze Age, the Silver Age, and the Golden Age. In addition, there are four incarnations of the famed Bat-Signal, the spotlight that Gotham City Police Commissioner James Gordon sends into the night sky to summon Batman.

The Batman Limited Edition stamps are being issued as Forever stamps and will be equal in value to the current First-Class Mail 1-ounce price. Customers may purchase them at usps.com/stamps, the Postal Store, at 1-(800)-STAMP24 (800-782-6724), and at post offices nationwide.

DC Heroes and Villains Get a Cuddly Side

BC-ManofSteelBleacher Creatures will launch a line of DC Comics-based plush figures on October 1 under license from Warner Bros. Consumer Products (WBCP) and DC Entertainment.

The roster of superheroes and villains includes Superman from Man of Steel and characters from the Batman Classic TV series: Batman, Robin, Batgirl, as well as his nemeses Catwoman and The Joker. The Teen Titans, Bat-villain Harley Quinn, and the Green Lantern Corps are also featured.

Other DC-inspired entities, such as Richard Donner’s Superman movies and theatrical releases Green Lantern and The Dark Knight Trilogy, will be given the plush treatment in the future.

Mattel and Warner Bros. Extend Strategic Relationship for DC Comics Universe

Batman EvergreenWarner Bros. Consumer Products (WBCP), with DC Entertainment, has extended its alliance with Mattel Inc. with a new multi-year agreement granting Mattel rights to continue as master toy licensee for the DC Comics universe of characters. Under these terms, Mattel is granted unprecedented access to the DC Comics vault of characters, which includes more than a thousand DC Comics superheroes and super-villains, such as Batman, Superman, Wonder Woman, The Flash, Green Lantern, and The Joker. The deal continues Mattel’s support of DC Comics across its entire portfolio of core brands, including Hot Wheels, Matchbox, Barbie, Mattel Games, and Fisher-Price.

In addition to existing characters and content, the extension includes Mattel’s rights to produce toys based on future DC Comics films, animation, and TV projects that are developed and produced during the term of the agreement. Mattel is set to develop toy lines for two of Warner Bros.’ most highly anticipated theatrical releases: Batman v Superman: Dawn of Justice, which is set for a summer 2016 release, and the recently announced Justice League film to follow. [Read more...]

Status Media Heroically Debuts Hero Holder

Status Media has unveiled the Hero Holder, a mobile device holder featuring popular superheroes. The first Hero Holder will be a limited edition Marvel Spider-Man, available now for pre-sale in advance of The Amazing Spider-Man 2, which will be in theaters May 2. There will also be a super-limited, 1-in-100 variant of Spider-Man in his black costume, which can be found exclusively at ToyWiz.

The Hero Holder comes with two sets of bendable arms that can hold any size mobile device or tablet—vertically or horizontally—including iPhones, Android mobile phones, full sized or mini-iPads, Kindles, or any tablets made for kids or adults. Chargers can easily plug into devices when in the Hero Holder, which will be produced with Wicked Cool Toys. Current licensors offering creative support for the product include Marvel, DC, and WWE.