China Toy Fair


Sinking Ship Launches Dino Dan Website

Sinking Ship Entertainment has launched the official Dino Dan website, dinodan.com, in the U.S. The website features a virtual dig site where users have to search for hidden fossils that unlock new dinosaurs and can be used in games throughout the website. The educational content was co-developed with the Royal Tyrrell Museum.

Sinking Ship has also launched an Official Dino Dan Facebook page. Additionally, through its distribution partnership with Breakthrough Entertainment, and a license agreement with Musictoday, a Live Nation company, Sinking Ship has launched the official Dino Dan Webstore. Musictoday will handle Dino Dan online merchandise orders, customer service, special promotions, and sales opportunities. New merchandise, including Dino Dan branded T-shirts, hoodies, headwear, room décor, bumper stickers, and water bottles are now available for sale.

Wild Creations to Release Dino Dan Toys

Wild Creations’ Geoworld is bringing Dino Dan toys to the U.S. market this fall. The Dino Dan-licensed products will include excavation kits, prehistoric play sets, fossil replica kits, action figures, and outdoor adventure gear.
Dino Dan debuted on Nick Jr. last October. In each episode of the Sinking Ship Entertainment-produced show, Dino Dan takes viewers on a journey encountering computer-generated dinosaurs and learning all about the prehistoric creatures, their surroundings, and the importance of the scientific method.