Disney Celebrates Valentine’s Day With Mickey and Minnie Collection

Feb10.ValentinesA new line of Disney Mickey Mouse and Minnie Mouse products are rolling out just in time for Valentine’s Day. The collection includes fashion, accessories, and sweets in a number of stores.

The “So Sweet” collection is available at Target, featuring chocolate-filled mugs and chocolate covered pretzels. Children’s Mickey and Minnie graphic tees and accessories will be available at Macy’s, Children’s Place, Target, and the Disney Store. Women’s Mickey and Minnie tees are available from Delia’s, Wet Seal, and the Disney Store. Hallmark also has Valentine’s Day cards featuring the couple along with the “itty bitty” plush collection.

COMMENTARY: Disney’s Frozen Toys Will Melt Your Heart

The thing that I like most about Disney’s Frozen was that it played with the idea of a typical Disney Princess movie. It touches on the idea of falling in love and being engaged within hours of meeting each other and changes the way the audience thinks about typical princesses and princes. There is, of course, a curse that’s lifted by “an act of true love,” but this act comes from (spoiler alert!) one of sisterly love rather than romantic love. A lot of the plot is focuses on the two royal sisters, Anna and Elsa, and the animation is so spectacular as it brings this truly magical story to life.

To go along with this great movie, Mattel has introduced an entire line of toys that capture the lively, magical spirit of Frozen. With quirky characters (Olaf!), Frozen quickly becomes a new Disney favorite, and the toys are sure to have the same effect on any toy box.

MusicalDollsOne of my favorite toys from this line is the Disney Frozen Musical Magic Elsa and Anna Dolls. These dolls feature glittery and glamorous gowns, but I think also do a fantastic job of capturing the familial bonds that are so important to the movie’s story. When kids hold the dolls hands, the dolls hold each other’s hands, OR you create a circle of humans and dolls holding hands, Anna and Elsa magically light up and play enchanting music. [Read more...]

The Disney Store Thaws Out the Winter Soldier for Marvel Select

Winter SoldierAs fans anticipate Captain America: The Winter Soldier’s debut on the big screen next spring, Diamond Select and Disney have partnered to create the ultimate Winter Soldier collectible, based on his recent appearance in his own self-titled comic book.

Sculpted by Jean St. Jean, the new 7-inch Marvel Select Winter Soldier action figure will be available in mid-December exclusively at the Disney Store, DisneyStore.com, and MarvelStore.com. He comes equipped with a pistol, a machine gun, and a sniper rifle, along with 16 points of articulation. A shatter window display base is also included, and both the figure and base come packaged in the Select line’s familiar display packaging.

Disney Releases New Frozen Product Collection

FrozenproductsTo commemorate the release of Walt Disney Animation Studios‘ film Frozen, Disney Consumer Products (DCP) will release a diverse new product collection of role-play items, plush stuffed animals, dolls, and more. These products are available now from Mattel, Just Play, and other licensees at mass retailers nationwide, as well as at Disney Store and DisneyStore.com.

Disney’s Frozen chronicles the epic quest of fearless Anna to find her sister Elsa, whose icy powers have trapped the kingdom of Arendelle in eternal winter. Highlights from Disney’s Frozen product line include:

  • Disney Frozen Musical Magic Elsa and Anna Dolls, from Mattel: When kids hold their hands—or when they hold each other’s hands—the dolls magically light up and play enchanting music.
  • Disney Frozen Pull Apart and Talkin’ Olaf, from Just Play: Olaf’s nose, head, and torso all temporarily separate and then safely rejoin, recreating memorable moments from the film. Plush Olaf also says funny phrases from the movie.
  • Frozen Rolling Travel Trunk, from Jakks Pacific: Kids can dress up like Anna and Elsa with two beautiful dresses and tons of accessories, then pack everything up and roll the trunk to their next destination.
  • Frozen Storybook Deluxe, from Disney Publishing: In Disney Publishing’s digital Storybook Deluxe app, Elsa and Anna retell the animated feature Frozen from two points of view.
  • Frozen: A Sister More Like Me by Disney Publishing: A jacketed picture book featuring an original story about Anna and Elsa, as well as illustrations by one of the artists who worked on the film.
  • Frozen Big Golden Book by Random House: An illustrated hardcover Big Golden Book based on the film, suitable for kids ages 3 to 7.

Disney Celebrates The Little Mermaid Diamond Edition Blu-ray with New Product Collection

Ariel

Under the Sea Ariel, from Jakks Pacific

Disney Consumer Products has released a line of new products celebrating Disney Princess Ariel available now at national retailers timed with The Little Mermaid Diamond Edition Blu-ray release. The new collection features items for kids and collectors from dolls and role play to beauty and fashion.

The new line is featuring all new dolls, role play, apparel, accessories, beauty products, and home décor. It is available now at department and specialty retailers nationwide and at Disney Store locations and DisneyStore.com. [Read more...]

Disney Consumer Products Releases Disney’s Planes Collection

planesDisney Consumer Products (DCP) has announced a product collection inspired by Disneytoon Studios’ high-flying adventure, Disney’s Planes, with products that leverage technology and interactivity from Disney Store and companies, including Mattel, Thinkway, and Jay Franco. With track sets for side-by-side racing and stunts and launchers, kids will be able to recreate their favorite racing moments from the film. Fueling imagination and role play, the line also includes R/C planes that kids can guide with flight controllers that mirror their own body movements. The planes can be programmed to talk,  and move and turn with a programmable joystick. A collection from Disney Store and DisneyStore.com, as well as an assortment of fashion, home décor, lifestyle, and publishing products, rounds out the collection for fans of this new comedy-adventure from above the world of Cars.planes1

Disney’s Planes is set for release in theaters August 9, and takes off with Dusty (voiced by Dane Cook), a small town dreamer who longs to enter the most epic around-the-world air race despite his fear of heights.

Disney Rides into Retail with The Lone Ranger Merchandise

The-Lone-Ranger-Movie-Poster-2013-WallpaperDisney Consumer Products has rounded up an assortment of products based on the Disney/Jerry Bruckheimer Films’ The Lone Ranger, releasing in theaters today. Designed for Western fans of all ages, the new product line includes apparel, construction sets, detailed action figures, role-play items, designer accessories, and hand-crafted leather goods that capture the action and adventure of the film and its iconic characters, including the Lone Ranger and Tonto.

Toy and role-play partners include Lego (construction sets), NECA (7-inch action figures and prop replica Lone Ranger mask), and Disney Store (the Lone Ranger Hat). The Lone Ranger collection of products is available now at Disney Store locations nationwide, as well as boutiques, national retailers, and at DisneyStore.com.

Monsters University Roars Into Retail

Spin Master's My Scare Pal Sulley

Spin Master’s My Scare Pal Sulley

Disney Consumer Products is rolling out a product collection inspired by Disney·Pixar’s newest film, Monsters University, starring Mike Wazowski (voiced by Billy Crystal) and James P. Sullivan, “Sulley,” (voiced by John Goodman). The licensing program consists of more than 1,000 products from 125 licensees that celebrate the fun of Monsters University, which releases in theaters June 21. The product collection includes action figures, playsets, plush figures, apparel, accessories, home décor, publishing products, and more. An exclusive collection from Disney Store and DisneyStore.com is also available.

Products include role-play toys from Spin Master, playsets from Imaginext, T-shirts from Threadless, children’s footwear from etnies, a comforter set from Jay Franco, crib bedding from Kids Line, furniture from Delta Children, and themed Blue Raspberry Flavorz from Crunch Pak.

The line from the Disney Store and DisneyStore.com includes plush and pin collections, action figures, rolling luggage, books, and journals.

Disney Store to Release Dolls, Apparel Inspired by Villains

The Disney Store has revealed its exclusive Disney Villains Designer Collection, set to arrive in stores and at DisneyStore.com this fall. Centered around a series of six limited edition villain dolls, limited to 13,000 each, the collection also includes apparel, beauty products, home items, and stationery.

Disney Villains Designer Collection products are inspired by the villains Cruella DeVil (101 Dalmatians), Evil Queen (Snow White and the Seven Dwarfs), Ursula (The Little Mermaid), Mother Gothel (Tangled), Maleficent (Sleeping Beauty), and the Queen of Hearts (Alice in Wonderland). Disney Store designers re-imagined the villains from these movies to create the line of dolls, styled in couture fashions.

Apparel and accessories will launch exclusively at DisneyStore.com in August. The entire Disney Villains Designer Collection will launch in select Disney Store locations nationwide and online in September. A limited quantity of the complete set of dolls will be available online, and then individual dolls will be released during a six week period beginning in September.

This post was originally written by Loren Moreno and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Disney Store Announces its Top 10 Holiday Toys

Yesterday, The Toy Book attended a special holiday event at Disney Store Times Square at which the retailer announced its top 10 toys for this holiday season.

Special guests included Disney animator Mark Henn, host and reality TV star La La Vasquez (La La’s Full Court Life), New York socialite and reality TV star Alex McCord (The Real Housewives of New York City), actress Daya Vaidya (Unforgettable), actress Kelly Rutherford (Gossip Girl), and, of course, Mickey and Minnie Mouse.

[Read more...]