Nenuco Introduces New Soft-Body Baby Dolls

Nenuco & Her Little Sister

Nenuco & Her Little Sister

Nenuco, a European doll manufacturer, has crafted a line of soft-body baby dolls for little girls to feed, bathe, dress, and more. The line is available in three different personalities: My Little Nenuco, My First Nenuco Kisses, and a two-doll set, Nenuco & Her Little Sister.

  • My Little Nenuco, suitable for ages 2 and up, measures 14 inches long, smells sweet, and has a soft body. It arrives dressed in an animal design onesie, hat, shoes, and attached pacifier.
  • My First Nenuco Kisses, suitable for ages 2 and up, measures 16.5 inches long, and comes dressed in a pink and white striped top with pink-dotted pajama bottoms complete with matching striped footsies. [Read more...]

Mattel Launches Entrepreneur Barbie to Inspire Girls Everywhere

EntrepreneurBarbieMattel has launched Entrepreneur Barbie, coinciding with real-life female entrepreneurs gracing the cover of Time‘s Most Influential People issue and leading one-in-five start-ups. To celebrate her newest career, Barbie has partnered with a diverse group of female entrepreneurs, including the founders of Girls Who CodeRent the RunwayOne Kings LanePlum AlleyGenuine InsightsSugarfina, and The TomKat Studio.

Girls and parents can explore inspirational tips, career-themed games, and activities at www.barbie.com, and purchase career dolls available at retailers nationwide.

Lottie to Produce Child Designed Superhero Doll Outfit

unnamedWith so many superhero movies out lately, Lottie wanted to let girls know that they can also be superheroes, so Lottie dolls by Arklu held the Lottie Design a Superhero Outfit Competition–in partnership with the Brave Girls Alliance–to let young kids design a new superhero costume for its dolls.

The winner of the competition is 6-year-old Lily from Kirtland, Ohio. Lily’s Super Lottie design will come to life and will be manufactured and made commercially available this fall. The original artwork design, name, age, city, country, and superhero ability will be on the back of the outfit packaging. In addition, Lily will receive the full line of Lottie dolls and accessories.

For its contest, Lottie asked kids ages 10 and under throughout the world to create a superhero outfit for a Lottie doll. The participants’ designs consisted of drawings showing how the costumes should look, as well as what superpower the doll should have. This is the first time a crowd-sourced design by a child will go into commercial production.

Lottie dolls were designed to look and dress like a regular child with a childlike body shape and no make-up, jewelry, or high heels.

MGA Introduces New Fashion Doll Line, Lalaloopsy Girls

LalaloopsyGirls.art1.lowresThe Lalaloopsy doll brand, from MGA Entertainment, will make its first foray into fashion dolls with Lalaloopsy Girls. The brand’s storyline centers on 10 characters who attend a special magic academy for girls, Lalaloopsy Academy for Learning Arts, aka L.A.L.A. Prep. There they take magic classes on topics such as cloud-sculpting, and share dorm rooms, secrets, and humorous life moments.

Lalaloopsy Girls will feature vibrantly-colored, 11-inch dolls with different fashions, and each doll will have lanyard hair that magically colors when streaked with cold water. In addition, each doll will come packaged with an extra outfit consisting of a personal, two-piece pajama fashion set, as well as two hair clips and a pet.

The original Lalaloopsy brand debuted four years ago with a suggested age range of 4 and up. According to Rachel Moshe, brand manager at MGA Entertainment, the new line is intended for the oldest girls in that age group.

“If you fell in love with the brand in 2010 and were four years old, that would now make you 8, so you’d probably be going into fashion dolls,” says Moshe. “So we thought it would be appropriate to launch a fashion doll line-up that keeps girls into the brand a little bit longer. This is really to add a doll line-up for the older girl–still not much older than the current Lalaloopsy consumer, but a little bit older than what we’d been targeting before.” [Read more...]

The Prettie Girls! from One World Doll Project Embraces a Multicultural World

OneWorldDolls-Group Prettie GirlsKids are easily influenced at a young age from the world around them, the people they interact with, and even the toys they play with. For young girls especially, something as simple as a doll can change the way they perceive themselves. One company’s solution is to make a positive impact through the doll category.

Trent. T. Daniel founded the One World Doll Project in 2010 with Stacey McBride-Irby, who began working for the company in February 2011. The company was established to bring multicultural dolls, products, and toys into the marketplace through the creation of The Prettie Girls! dolls.

“The days of there being this one prototype for the female figure–the blonde hair, blue eyes, and thin waist–is not a realistic representation of what our kids are seeing every day in their schools and mainstream America,” Daniel said.

The goal of the company is to create a line of products that represents true diversity in the melting pot society that the world is today. According to Daniel, the perfect place to start was with the development of a line of dolls that addresses and understands a certain market. [Read more...]

Disney Releases Toys in Time for Maleficent Film Premiere

Aurora.MaleficentDisney Consumer Products has unveiled a new collection of products based on Maleficent, the impending Walt Disney Studios live-action movie that explores the untold story of Disney’s most iconic villain from the classic film, Sleeping Beauty. The collection includes dolls, figures, and role-play items.

Jakks Pacific will introduce Maleficent and Aurora Collector Fashion Dolls, which stand 11.5 inches tall, as well as Maleficent’s Glow Horns, inspired by the iconic horns from the film. Funko will have Maleficent and Aurora POP! figures.

The Disney Store will introduce the Aurora Deluxe Costume Collection, which includes a deluxe costume featuring lace detailing, floral accents, and other embellishments. Meanwhile, the Disney Store’s Maleficent Film Collection Dolls are designed to depict the title character and Aurora from the film.

Maleficent arrives in theaters on May 30.

Adora’s Designed by Kids for Kids Contest Has Its Winner

Adora.ByKidsforKidsLast year, Adora launched its Designed by Kids for Kids program, which gave kids a chance to work with the company’s California design team to create an outfit for one of the company’s 18-inch Friends dolls. The contest closed on March 31, and Adora recently announced its Young Designer for 2015: Isabella C., of Orlando.

Eight-year-old Isabella designed a Cowgirl outfit, and will start collaborating with Adora’s design team to bring it to life for next year. She also gets to choose a favorite charity for donation.

Bandai’s Legends of Oz: Dorothy Returns Toy Line Brings Characters to Life

DorothyBandai has created a toy line based on the upcoming film, Legends of Oz: Dorothy’s Return. It features a contemporary take on Dorothy’s signature dress, as well as an assortment of dolls, collectible figures, and plush. One of the fashion dolls sings two songs from the film, as sung by Lea Michele, who plays Dorothy in the movie.

The story follows Dorothy, who has just returned home from her first trip to Oz, only to be whisked back on a magical rainbow as her old friends go on a new adventure. However, Dorothy enlists the help of an entirely new group of friends when her old ones are held captive.

The 3D-animated musical adventure is set to open May 9.

The Prettie Girls Enjoys Strong In-Store Retail Launch

PrettyGirlsHEBThis month marked the first in-store appearance of The Prettie Girls!, a line of multicultural dolls from The One World Doll Project that began retailing at select H-E-B stores in Houston. According to an H-E-B representative, two locations sold through on inventories, resulting in H-E-B management placing an additional order.

On Saturday, April 19, doll designer Stacey McBride-Irby made special appearances at certain H-E-B locations carrying the line, autographing dolls for children. “The genuine excitement of the children when they saw The Prettie Girls! made me proud to be the designer,” McBride-Irby said. “Having happy and smiling kids line up to see the dolls made me feel wonderful; it’s a dream come true.”

Toys “R” Us Canada Honors Jakks Pacific for Cabbage Patch Kids Launch

JakksJakks Pacific was honored with the 2013 Product Launch of the Year award from Toys “R” Us Canada. Toys “R” Us recognized Jakks Pacific both for its overall business partnership, as well as the exceptional launch of the 30th anniversary of Cabbage Patch Kids last year.

toysrus“We accept this award with gratitude and look forward to continually growing our partnership with Toys “R” Us, as we bring innovative products to all children,” said Steve Morris, senior vice president of Jakks Pacific Canada.

For the anniversary, Jakks Pacific Canada and Toys “R” Us Canada appealed to multiple generations with a program that included media events, exclusive product offerings, and a 30th birthday celebration in select Toys “R” Us stores throughout Canada. The award marks the third consecutive year that Jakks has received an honor by the toy retailer.