According to the China Toy & Juvenile Products Association, China’s traditional toys—a category that includes dolls, educational toys, puzzles, electric trains, and toy musical instruments—saw a 1.7 percent year-over-year increase in exports, as well as a roughly 63.87 percent month-over-month increase for April. Exports totaled about $984.4 million, accounting for 64.4 percent of China’s total toy exports for the month.
MakieLab has just made the first step in what I hope will be a great leap for the entire toy industry.
The London-based indie toy developer is the first company to respond directly to a viral social media campaign, #ToysLikeMe. The company has created a selection of Makie doll-size impairment aids and accessories, including hearing aids and walking sticks. It—hands down—has got to be one of the greatest things I’ve ever heard of, and all toy companies should follow suit.
American Girl has re-branded its line of contemporary 18-inch dolls and accessories, clothing, and exclusive play-based content as Truly Me. Formerly known as My American Girl, Truly Me lets kids create a one-of-a-kind doll through a variety of personalized options, including 40 different combinations of eye color, hair color and style, and skin color, as well as an array of outfits and accessories.
Sophia’s has introduced its Adopt-A-Pet series, consisting of plush pets sized for 18-inch doll play. The Adopt-A-Pet series was created by Sophia’s in honor of the American Society for the Prevention of Cruelty to Animals (ASPCA), and provides families with the opportunity to combine interpretive, 18-inch doll play with teaching children an important lesson about pet rescue and philanthropy.
Adora is on the search for its 2016 Young Designer to help design an outfit for an 18-inch Friends Doll to be available in next year’s Friends line. The Designed for Kids by Kids Program is in its third year, and was created to empower young girls to get creative and design something they’re proud of. [Read more...]
MGA Entertainment is partnering with Build-A-Bear Workshop to offer Lalaloopsy dolls in honor of the brand’s Super Silly Fifth Anniversary Party. Starting in August, Lalaloopsy fans will be able to build four of the eight original Lalaloopsy characters—Crumbs Sugar Cookie, Jewel Sparkles, Peanut Big Top, and Mittens Fluff “N” Stuff—and personalize their creation with accessories in Build-A-Bear Workshop stores. [Read more...]
Two powerhouse 18-inch doll accessory designers and manufacturers, The Queen’s Treasures and Laurent Doll, will be merging, effective at the North American International Toy Fair. Both companies are run by entrepreneurs, and are dedicated to high quality accessories designed for 18-inch dolls. [Read more...]
Aurora World Inc. will celebrate Raggedy Ann’s 100th birthday with the release of special edition, 16-inch Raggedy Ann and Raggedy Andy rag dolls. These new Stars and Stripes dolls each feature a red, white, and blue theme; exclusive 100th year embroidery; and commemorative hangtags on every doll. [Read more...]