eOne Expands Peppa Pig Licensing Partnership with New and Current Partners

PeppaPig_LunchboxEntertainment One renewed and added additional Peppa Pig licensees for new product debuts at retail next year.

New Peppa Pig products from existing products include a 2-in-1 kid-sized Flip-Open Sofa with removable and machine-washable slipcover from Spin Master; backpacks and lunch bags from Accessory Innovations; digital watches from Accutime; a bedding set from Baby Boom; new bedding and bath collections from Character World in Partnership with Franco Manufacturing Co. Inc.; and underwear for girls and toddlers from Handcraft. [Read more…]

eOne, Jazwares Partner to Debut Ben & Holly’s Little Kingdom Toys Exclusively at Target

BHLK_Fairy Tea Party JazEntertainment One (eOne) partnered with master toy licensee Jazwares to launch a line of toys based on the preschool property Ben & Holly’s Little Kingdom, available exclusively at Target. The assortment will be followed by the first book title from newly signed publishing partner Scholastic on October 15. [Read more…]

eOne Cracks Down on Counterfeit Merchandise and Unlicensed Events for Peppa Pig and PJ Masks

entertainmentOne_LogoEntertainment One Licensing (eOne) today outlined the stance it will take to reduce the global sale of counterfeit merchandise and unlicensed events for Peppa Pig and PJ Masks.

Beginning this year, eOne seized more than 250,000 counterfeit products globally via port seizures and market raids, and removed more than 50,000 infringing listings on more than 40 leading e-commerce platforms including Alibaba, Mercado Libre, and Amazon. eOne also enforced against social media platforms, removing more than 1,000 infringements across iTunes, GooglePlay, and YouTube. Additioanlly, several infringing stage shows and unlicensed events have been cancelled via legal action across the Latin American region. [Read more…]

eOne Extends PJ Masks Licensees with New Partners for Publishing, Paper Goods

40-17179-00-00eOne (Entertainment One) expanded partners for its preschool series PJ Masks, which airs daily on Disney Junior. Partners will launch a range of publishing products and paper goods that will be available at major national retailers in the U.S. and Canada this fall. The latest partners will expand on the collection from master publishing partner Simon & Schuster Children’s Publishing.

Partners to launch products in the U.S. include Colorforms for reusable sticker sets and CSS for seasonal stationery exchange. Additionally, Parragon will feature a publishing collection and Redan will offer magazines in the U.S. and Canada.

eOne Adds Content, New Global Partners for Peppa Pig

PeppaPigEntertainment One (eOne) started production on a new series of Peppa Pig. The show’s animation studio, Astley Baker Davies, will produce the new series, bringing the total number of Peppa Pig episodes to 381. 

New episodes from Series 7 continue to roll out on air to the end of 2018. The 117 new episodes currently in production will then launch on air globally from Spring 2019, to coincide with the brand’s 15th anniversary and will secure a pipeline of Peppa Pig content over the following four years. [Read more…]

eOne Names Nelvana Exclusive Licensing Agent for PJ Masks, Adds Licensing Partners in Canada

eone_nelvana_pjmasksEntertainment One (eOne) tapped Nelvana Enterprises, the sales, brand management and consumer products division of Corus Entertainment, as exclusive licensing and branding agent in Canada for its preschool series PJ Masks. The multi-year deal encompasses a cross-category licensing initiative that will feature a wide-ranging, mass-market consumer products program based on the TV series, which airs daily on Disney Junior and La Chaine Disney in Canada. Nelvana also is exclusive licensing agent in Canada for eOne’s preschool series, Peppa Pig. [Read more…]

eOne Signs Additional Partners for Peppa Pig Licensing Program in North America

eone_peppapig_princesscastleEntertainment One (eOne) named additional partners and renewed more licensing agreements for Peppa Pig in the U.S. and Canada. The licensing program now includes more than 70 licensees.

eOne has negotiated contract renewals with Candlewick for publishing (the U.S.); DecoPac for cake-decorating (the U.S. and Canada); Fiesta for amusement plush (the U.S. and Canada); GBG Beauty for bath and personal care (the U.S.); Penwizard for publishing (the U.S.); Primary Colors for confectionery and stationery (the U.S. and Canada); and Tin Box for tin ware (the U.S.). [Read more…]

eOne, Round Room Partner for PJ Masks Live Stage Show

eone_roundroompresentsEntertainment One (eOne) and Round Room Presents partnered to bring the first PJ Masks live stage show to the U.S. and Canada. Based on eOne’s animated series that airs daily on Disney Junior, Time to Be a Hero!, features music, aerobatics, and more. [Read more…]

eOne Debuts New Toy Lines for its Properties at Abrin Toy Fair

PJ Masks 2Entertainment One (eOne) outlined plans to strengthen its brands in Latin America with a new appointment to manage its portfolio for TV properties including, Peppa Pig, Ben & Holly’s Little Kingdom, and PJ Masks.

Bruna Sawada joins the company in the newly created role of regional territory manager – Brazil and will report directly to London-based Murilo Hinojosa. Hinojosa leads consumer products for the entire Latin American region.   [Read more…]

eOne Partners with Youth Sport Trust for PJ Masks Initiative

eOnePowerof3Entertainment One (eOne) partnered with Youth Sport Trust (YST) for its animated TV property, PJ Masks, to become a brand ambassador for YST’s work with kids in the UK.

eOne will collaborate with YST on a PJ Masks-branded initiative that will introduce an Early Years day to the charity’s annual National School Sport Week, which will be rolled out to more than 9,000 schools and early learning venues across the UK from June 26 to 30. [Read more…]