Sweet Suite 2016

Entertainment One Expands Licensee List and Product Ranges for Peppa Pig

Peppa PigEntertainment One (eOne) has signed new deals for the Peppa Pig brand.

Cra-Z-Art will develop a wide range of craft and activity products, Accutime Watch Corp. will introduce a range of 12 watches and novelty products, Tin Box Co. will offer various tinware items, Pamson will develop a wide range of seasonal summer products, and Zak Designs will have a broad range of mealtime products. [Read more...]

Peppa Pig’s Big Splash Adds 100 Performances

Jan26.PeppaPigOn the heels of strong U.S. ticket sales for its first leg of tour dates, an additional 65 cities and 100 performances have been announced for Peppa Pig’s first-ever U.S. theatrical tour, Peppa Pig’s Big Splash. Peppa Pig, star of Entertainment One’s (eOne) top-rated TV series, and her all-new live stage show will visit more than 90 cities starting this November.

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eOne Launches Peppa Pig Imagine with Peppa UK Marketing Initiative

Jan26.PeppaPigEntertainment One Licensing (eOne) will be hosting Peppa Pig storytelling sessions at the Children’s Bath Literary Festival in the UK on October 3, in partnership with eOne’s master publishing partner, Ladybird Books. There will be costume character meet and greets, as well as narration of the Ladybird book, The Big Tale of Little Peppa, to coincide with the licensor’s digital marketing activity for the brand’s Imagine with Peppa theme.

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Peppa Pig to Make a Big Splash in First-Ever U.S. Live Theatrical Tour

Jan26.PeppaPigEntertainment One’s Peppa Pig is hitting the road for her first-ever U.S. theatrical tour, Peppa Pig’s Big Splash. The live stage show will visit 23 East Coast cities this November and December, including Washington D.C., Pittsburgh, and Boston. A second leg will take Peppa to additional U.S. cities next year.

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Brazilian Customs Seizes One Million Fake Peppa Pig Toys

Jan26.PeppaPigBrazilian customs authorities have seized an estimated one million counterfeit Peppa Pig toys at ports across the country. The products arrived in three Brazilian ports via seven separate importers. As a result, Entertainment One Licensing, who owns the rights to the brand, is working with a Brazilian law firm to set up a notice system with customs authorities. [Read more...]

Entertainment One Launches Peppa Pig Magazine, Expands U.S. Toy Program

PeppaPigMagEntertainment One Licensing (eOne Licensing) has partnered with Redan Publishing Inc. for a bi-monthly publication based on Peppa Pig. Fun To Learn Peppa Pig Magazine will launch this month at major retailers throughout the U.S., including Wal-Mart, Barnes & Noble, Books-A-Million, and Kroger.

Based on the animated TV show airing daily on Nick Jr., Fun To Learn Peppa Pig Magazine, for children ages 2 to 7, showcases the adventurous and loveable little pig along with her brother George, Mummy Pig, and Daddy Pig. Every issue will feature 36 pages of Peppa-themed activities designed to reinforce early learning skills as well as fun and inventive crafts projects, puzzles, product giveaways, and more.

In addition, a host of new licensed products are slated to make their retail debut in the spring. Better Toyz will offer a range of licensed sporting goods, including ball pits and tents, play balls, skates, scooters, kiddie pools, and skateboards. Fiesta Toys will produce an assortment of Peppa Pig plush and toys for the amusement park channel, from plush novelty hats and peek-a-boo pillows to Rolley bags and backpacks.

Jazwares Signs On for Peppa Pig, Flick-To-Stick Bungees

peppa_pigJazwares Inc. has entered a pair of licensing partnerships, including one for the top-ranked program on Nick Jr. for kids ages 2 to 5.

Thanks to a deal with Entertainment One Licensing, the company will serve as the new master toy partner for Peppa Pig. Jazwares will produce products for preschoolers across multiple categories, including plush, plastic figures, dolls, play sets, role-play toys, musical and talking toys, toy vehicles, and bath toys. The first Peppa Pig toy collection is scheduled to launch in mass and specialty retailers nationwide in spring of next year.

Airing seven days a week on Nick Jr., Peppa Pig follows the adventures of Peppa, a loveable, exuberant little piggy who lives with her brother George, Mummy Pig, and Daddy Pig. Globally, the show airs in 180 countries around the world and is translated into 40 languages.

Jazwares is also launching Flick-To-Stick Bungees, a competitive strategy game featuring 96 collectible action figures. Players aim their Bungees at scoring targets and flick their fingers to compete, collect, and potentially win. The action figure line will be enhanced by a Bungee Battleground arena, disk launcher, playing cards, and scoring disks. Flick-To-Stick Bungees, originally created by Barcelona, Spain-based Magic Box Int., will debut this fall.

Geronimo Stilton Animated Series Coming to U.S.

GeronimoStilton imageInternationally successful animated kids series, Geronimo Stilton, based on books of the same name, hits U.S. retail shelves on September 24. Co-producers Atlantyca Entertainment and Moonscoop  partnered with Entertainment One for the premiere DVD debut in the U.S.

Geronimo Stilton features the adventures of the famous Geronimo Stilton, a brilliant, bookish mouse and media empire mogul who would prefer to spend his days reading and playing chess with his very bright 12-year-old nephew, Benjamin.

Adventure always comes knocking at Geronimo’s door, and Geronimo and his pals are ready. Geronimo Stilton the animated series has proved itself popular with children across various countries worldwide.


TCG Partners with Entertainment One for Peppa Pig Puzzles and Activities

eOne.PeppaPigTCG has entered into a new licensing partnership with Entertainment One to manufacture, distribute, and market a new line of puzzles and activities featuring Peppa Pig in North America. The Peppa Pig puzzles and activities are expected to launch at mass-market, toy, drug, and online retailers in August.

The new product line, targeted to preschoolers, will include three 24-piece and three 48-piece jigsaw puzzles, and Magnetic Creations. Each puzzle and activity captures the essence of Peppa, the loveable star of the hit animated television show for preschoolers, Peppa Pig, which airs on Nick Jr. in the U.S.

Entertainment One Releases New Films for Kids

The Adventures of Scooter the Penguin

Entertainment One has released The Adventures Of Scooter The Penguina new CG family-friendly DVD. The animated film tells the story of Scooter, a little bird from a lost colony of penguins known for their speed and strength. Scooter was abandoned before he hatched and was taken by a family of silver penguins who encourage his talents. Still, the little bird feels like he doesn’t belong. As his adventures unfold, Scooter learns lessons of love and self-worth and returns to save the day at his village.

Trooper and The Legend of The Golden Key

eOne has also released Trooper and The Legend of The Golden Key. Trooper is a Bloodhound that lives in a town with a mysterious legend about a golden key that could be worth $1 million. The film follows Trooper and his owner, 10-year-old Tommy, as they set out to find the key and run into unexpected danger.