New ‘My Pet Firefly’ from Gemmy

Following in the footsteps of its products Big Mouth Billy Bass, Frankie the Fish, and Butterfly in a Jar, Gemmy Industries Corporation is releasing My Pet Firefly. This new toy uses patented technology that allows the lightning bug fly around in the jar and realistically light up whenever the jar is tapped. The pet is available in either pink, blue, or green and will retail for $14.99.

Frankie The Fish Hits Retail Shelves

Gemmy Industries is introducing a toy replica of “Frankie the Fish,” the mechanical singing fish that starred in McDonald’s now-famous filet-o-fish sandwich TV commercial. The commercial, created by Arnold Worldwide in Boston, appeared last February for four weeks and featured the “quirky” song “Gimme Back That Filet-O-Fish.” Gemmy’s Frankie The Fish version will include motion-activated movements, the original version of the song, as well as a new club remix. The product is available at Kmart, Walgreens, CVS, Rite Aid, Bed Bath & Beyond, BJ’s Warehouse Clubs, Menards, and many online retailers.