Spielwarenmesse Announces Topics and Dates for Toy Business Forum

SpielwarenmesseegFrom January 28 to February 1, Spielwarenmesse will be hosting its Toy Business Forum for visitors to the trade show, which is scheduled to take place at the Nuremberg Exhibition Centre.

Visitors can get their knowledge of the industry up to speed at the free forums, where experts will explain new and worthwhile aspects of daily topics in 30-minute presentations.

The forums, which can be followed in both German and English, will be held daily from 1 p.m. to 3 p.m. at Hall 3A. The subjects addressed will be as follows:

  • Wednesday: ToyKnowHow: Experiencing future trends & technologies
  • Thursday: Licenses: Recognizing worldwide trends in 2015
  • Friday: Online Marketing: Understanding strategies on the World Wide Web
  • Saturday: Marketing: Discovering potentials for the trade
  • Sunday: Visual Merchandising: Creating experience worlds

A selection of talks from 2014’s Toy Business Forum can be found at www.youtube.com/spielwarenmesse. Additional information is available at www.toyfair.de/toybusinessforum.

Nuremberg Toy Fair Looks to Continue Momentum of Past Year

NurembergNuremberg Toy Fair 2015 is scheduled for January 28 to February 2 of next year. It will be located in Nuremberg, Germany, and is estimated to attract 75,888 trade visitors from 122 countries, based on 2014 figures.

Of more than 75,000 visitors and approximately 2,748 exhibitors, 56 and 71 percent, respectively, are expected to come from outside Germany. Meanwhile, among 2014 exhibitors, 90 percent will exhibit again in 2015. Finally, 92.5 percent of visitors are involved in the purchasing decisions for their companies.

Spielwarenmesse’s accompanying program includes the Global Toy Conference, Toy Business Forum, New Exhibitor Center, Trend Gallery, and the ToyAwards. Kallman Associates Inc. serves as the exclusive U.S. representative for the event in Nuremberg, and will organize two U.S. international pavilions at the 2015 show, and can help exhibitors secure a booth.

Ralph Thielert Acquires Distributor iToy

iToy.LogoRalph Thielert has acquired iToy, a distribution company specializing in the distribution of toy-related products and services. The Lichtenstein-based company will act as a full service distributor to German-speaking territories, providing warehousing, invoicing, and trade market services.

iToy will also act as a sales agency and distribution and logistics consultant to domestic and international toy producers. The company’s distribution will continue to cover specialty stores, food retailers, online trade, and wholesale.

Thielert has more than 20 years of experience in the toy industry, including positions at Studio 100 Media GmbH and Altenburger Spielkarten, Leinfelden.