China Toy Fair


TIF Distributes New Toys to More than 2,000 Kids on North Carolina Air Force Base

TIF/BGCAThe Toy Industry Foundation (TIF) and national partner Boys & Girls Clubs of America (BGCA) Military Services distributed brand new toys to more than 2,000 children and families living on Seymour Johnson Air Force Base in Goldsboro, N.C. on December 2. During the base’s annual tree lighting ceremony, kids were treated to more than just entertainment and festive activities—they were also given a generous donation of toys, games, and stuffed animals.

With the holiday season just around the corner, TIF and BGCA are hopeful that the toys will ease the stresses and challenges children face with parents who are frequently deployed. This special donation was made possible through toy companies to TIF’s signature giving program, The Toy Bank.

This event was held as part of the TIF/BGCA Play Comforts program—the first national toy distribution initiative to serve dozens of U.S. military installations at home and abroad. The program has provided more than $3.8 million in toys for children and families over the four years it has been running.

TIF’s Toy Bank includes AbraKIDabra, Alex Toys, Barnes & Noble, Cardinal Industries, Cartamundi USA, Hohner, Inc., Green Toys, Innovation First, Lego Systems Inc., Mattel Inc., MindWare, Ohio Art, Patch Products, Safari Ltd., Wonder Forge, Wyla/Just Pretend Kids, and exhibitors at the TIA’s Fall Toy Preview in Dallas. For 10 years, The Toy Bank has provided toys to more than 11 million children in need worldwide.

TIF Contributes More Than $300,000 in Toys to TODAY Show Gift Drive

toyindustryMore than 30,000 children in need nationwide will receive brand new toys and games this holiday season, thanks to generous toy companies that partnered with the Toy Industry Foundation (TIF) to participate in the TODAY Show Holiday Gift Drive.

TIF appeared on the TODAY Show’s November 26 episode to celebrate the toy industry’s contribution to the gift drive, benefiting dozens of charities across the country. The companies pitched in to donate more than $300,000 worth of toys for families facing financial hardships and children who are sick, living in domestic violence shelters, residing on military bases, or otherwise in need.

The Foundation thanked the following companies: Cartamundi USA, Children of America Dolls, Creations By You, Do-a-Dot Art, Green Toys,
Griddly Games, International Arrivals, International Playthings, Little Pim, McNeill Designs, Orb Factory, Safari Ltd., Savvi, Schleich USA, Smart Gear, Smart Toys and Games, ThinkFun, Ukloo Kids, VTech, WowWee USA, and Wyla, Inc.

TIF has participated in the TODAY Show Gift Drive for the past four years, providing a total of 88,000 toys (valued at more than $900,000).

COMMENTARY: Box Play for Kids Gives Imaginations a Boost

Little ones have the power to turn the most basic objects into adventure props with their own minds. Sometimes, large and high-tech toys are cast aside for the box they came in. I remember making guitars to play with out of old tissue boxes and toilet paper rolls when I was young. Now, Box Play for Kids is bringing colorful fun to recyclable, around-the-house objects, including milk cartoons, egg crates, and mac-and-cheese boxes.

Box PLay Mac n CheeseBox Play for Kids makes eco-friendly stickers that can be applied to cardboard items that would otherwise be thrown away. The stickers are printed on 100 percent recycled paper and are made in the U.S. Helping to inspire creativity and imagination, Box Play for Kids has more than 35 different designs available. Kids can make anything from a barn to a pair of binoculars to a school bus with these adorable stickers.

Now in its second year of business, Box Play for Kids is in the middle of a Kickstarter campaign. With a goal to raise $12,000 by May 8, Box Play is hoping to increase their inventory, hire additional staff members, and attend trade shows. To back Box Play for Kids on Kickstarter, click here: http://kck.st/10R4gz6.

Green Toys Recalls Mini Vehicles Due to Choking Hazard

The U.S. Consumer Product Safety Commission and Health Canada, in cooperation with Green Toys, Inc., have announced a voluntary recall of Green Toys Mini Vehicles. Consumers should stop using recalled products immediately unless otherwise instructed.

The vehicles have been recalled because the wheels and hubcaps on the toy cars can detach, posing a choking hazard to young children. Consumers who own the following mini vehicles, manufactured between March and June of this year, should contact Green Toys for a full refund:  Mini Vehicle Set, Mini Ambulance, Mini Vehicle Assortment, Mini Red Fastback, Mini Police Car, Mini Taxi, and Mini Fastback Set. Cars with an “I” etched into the underside of the car next to the date stamp are not part of the recall.

For additional information, contact Green Toys toll-free at (888) 973-3421 between 9 a.m. and 5 p.m. Monday through Friday or visit the firm’s website at www.greentoys.com/recall.

The U.S. Consumer Product Safety Commission (CPSC) is still interested in receiving incident or injury reports that are either directly related to this product recall or involve a different hazard with the same product. Tell them about your experience with the product on SaferProducts.gov.

This post was originally written by Sierra McCleary-Harris and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

The Toy Book’s Toy Report 01/05/10

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Catch up on last week’s news! Read The Toy Book Toy Report for 01/05/10.

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