Hasbro to Eliminate PVC From Packaging

Hasbro, Inc. announced that it will eliminate polyvinyl chloride (PVC) from all new core toy and game packaging, beginning in 2013. Hasbro has already begun to phase out PVC from some packaging.

Phasing out PVC in packaging is Hasbro’s most recent effort in a series of sustainable packaging initiatives by the company. The efforts, including eliminating wire ties, increasing recycled content, and sourcing paper, are designed to minimize the impact on natural resources.

To learn more about Hasbro’s corporate social responsibility (CSR) efforts, visit www.hasbro.com/csr.

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New Product: Eco Eggs

Eco Eggs are new-to-market plastic Easter eggs for egg hunts that are made in the U.S. from corn starch, 100-percent renewable content, and are fully compostable after use. The eggs are available in three box sizes of 10, 28, and 48.

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Wow! Wow! Wubbzy! Goes Green

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Nick Jr.’s preschool television series Wow! Wow! Wubbzy! talks conservation, recycling, and other eco-friendly issues in the upcoming DVD release Wubbzy Goes Green, from Anchor Bay Entertainment.

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Ten Eco-Friendly Toys for Under $30

Eco Child’s Play and Goddard Systems, Inc. have announced its “2009 Hottest Eco-Friendly Toys under $30″ list.
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Tinker Bell to be Named UN “Honorary Ambassador of Green”

In a ceremony on Sunday, October 25, the United Nations will name Disney’s Tinker Bell “Honorary Ambassador of Green” for “living consistently in harmony with the environment.” The ceremony will take place at the United Nations Headquarters in New York City and will be followed by the world premiere of Tinker Bell and the Lost Treasure. Guests will include Raven Symone, the voice of Disney fairy Iridessa, and Mae Whitman, the voice of Tinker Bell, as well as UN delegates.

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