For the most recent issue of The Toy Book, I had a chance to research trends in the doll industry, and one that stuck out is an increase in dolls with potential appeal for boys. Arklu, the creator of Lottie Dolls, is planning to introduce its first boy doll, Kite Flyer, this fall. Meanwhile, Haba will be introducing Fritzi, a doll that has no assigned gender—Fritzi can be a boy doll for boys, or a girl doll for girls. There’s also Grandmas2Share, which is marketing grandmother-themed dolls as playthings for children of both genders. [Read more...]
The Toy Book‘s July/August issue showcases new puzzles and games for mass and specialty retail. We received dozens of submissions fit to print, beyond what fit on our printed pages. Here’s a look at 10 more specialty games and puzzles after the jump.
Courtesy of Toy Industry Association
Back-to-school season is just around the corner for millions of kids across the country … but there’s no need for younger siblings who are not yet in school to feel out of the learning loop. Thanks to toy innovation in the infant and pre-school categories, there are tons of great new playthings on the market that build cognitive and developmental skills at a young age.
“With increases in total U.S. births predicted for both 2012 and 2013, toymakers are rolling out a broad array of brand new toys and games to challenge and excite little ones, presenting them with more play options than ever before,” says Adrienne Appell, trend expert at the Toy Industry Association (TIA). “Toys can help transform tots and toddlers into lifelong learners by helping them explore their interests and talents very early on.”
German toy company Haba won six prizes in four different spring toy competitions, the company announced this week. Five games and toys — a dump truck, a card game, a board game, building blocks, and beginner dominoes — won praise from reviewers, including judges from Parents’ Choice Foundation, Father’s Day 2012 Mr. Dad & Great Dad Recommends, Creative Child, and Tillywig.
Rhino Hero, a game for ages 5 and up, where players work together to build a tower of cards, earned lauds in the elementary school category in the Father’s Day 2012 Mr. Dad & Great Dad Recommends competition.
Haba’s Moover Dump Truck, for ages 1 and up, earned a Parents’ Choice Foundation Award.
Haba’s Tactile Domino Arranging Game, for ages 4 and up, won a 2012 Game of the Year award in the kids memory games category in the Creative Child Award competition. The game also earned a Best Family Fun Award in the Tillywig Awards.
The Haba Building Blocks Habaland Train, for ages 1 and up, won a Top Fun Award in the Tillywig Toy Awards.
The Haba Treetop Trouble Game, for ages 6 and up, won a Best Family Fun Award in the Tillywig Awards.
For more details, visit habausa.com.
This post was originally written by Loren Moreno and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.
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