Wham-O Partners with The Wish Factory to Create New Merchandise Lines

Wham-O and The Wish Factory Inc. have entered into a strategic sales and marketing agreement. Under the terms of the agreement, The Wish Factory will manage marketing and sales worldwide for Wham-O classic brands Super Ball, Hula Hoop, Track Ball, Hacky Sack, Aqua Sports, Arctic Force, and Continuous Air Water Slides.

In addition to re-launching many of the Wham-O iconic brands, Wham-O and The Wish Factory will present an expanded line next fall. The new product lines will include Wham-O Extreme Sports, which will be introduced to retail trade in January, and Wham-O Swim.

Wham-O manufactures classic brands such as Frisbee discs, Hacky Sack, Slip ’N Slide water slides, and Hula Hoop toy hoops as well as outdoor brands like Morey, Boogie body boards, Snow Boogie sleds, and BZ Pro Boards.