Fall Toy Preview Sees Increases in Total Attendance and Global Participation

October 15, 2012 By

Courtesy of Toy Industry Association

More than 700 buyers from around the world attended the Toy Industry Association’s Fall Toy Preview 2012 in Dallas. This is a 3 percent increase in total buyers who attended to look at the new toys and games for Holiday 2013. A 10 percent increase in foreign buyers was also noted.  The top five foreign countries represented by buyers were Canada, the UK, Mexico, Australia, and Hong Kong. Roughly 348 companies exhibited their latest product lines, including Alexander Doll Company, American Plastic Toys, Famosa, Hape, Inc., Melissa and Doug, Playmobil, Ohio Art, Blip Toys, Safari Ltd., and Razor USA. In sponsorship with Techno Source and presented by Carlin West Agency/NFL Rush Zone, the opening night party for the event raised funds for the Toy Industry Foundation and allowed participants to meet with Dallas Cowboys linebacker DeMarcus Ware.

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Hape Announces Contest for ASTRA Retailers

April 23, 2012 By

Hape North America, a leading worldwide toy manufacturer, has announced a contest giving one ASTRA retailer a chance to win a trip for two to China. Hape will select a winner who will travel to Shanghai and Ningbo. During the trip, the winner will stop by Hape’s manufacturing campus, which produced more than 8.6 million toys in 2011.

For a chance to win the trip, ASTRA retailers must submit a photo of their best four-foot section of Hape merchandised product to marketing@hapetoys.com by May 15.  One retailer will be announced at Hape’s booth (No. 216) during the Cocktail Reception on Monday, June 11 at ASTRA Marketplace in Baltimore, Md.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

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Hape Announces August Delivery of Quadrilla

March 8, 2012 By

Quadrilla Basic Set

Hape will begin the first shipment of Quadrilla in August. The marble run design is both owned and manufactured by the company. Quadrilla is made of rubber wood blocks, birch rails, and wood funnels. The product debuted at the American International Toy Fair in New York and is available in more than 50 countries. Hape acquired the Quadrilla brand and patents for design, and the product is available in the Basic Set, Twist Set, Rail Set, and the Twist & Rail Set.

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