China Toy Fair


Lego Duplo Announces Play Phone Hotline for Grandparents

In honor of National Grandparents Day, Lego Duplo has launched a Play Phone Line for grandparents. Designed to be a resource that offers tips, suggestions, and inspiration to grandparents of kids ages 1 to 5, the live and free line encourages grandparents and parents to call when they’re in need of clever playtime ideas.

Whether the question is how to manage play with multiple grandchildren of different age groups, or simple ways to introduce building play for the first time, grandparents can call 1-800-835-4386 and mention “grandparents” to be connected to creative ideas and information to make playtime even more special. Other tools available include an activity guide that can be mailed or emailed to grandparents; Lego’s YouTube channel, which has a series of inspirational play videos featuring Dan Steininger, a Lego Master Builder and new grandfather; and Lego’s Facebook page. Grandparents and parents can also email their own ideas to grandparents@LEGO.com or share them on Facebook. [Read more...]

The Toy Book’s Toy Report 11/24/09

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Catch up on last week’s news! Read The Toy Book Toy Report for 11/24/09.

To view click here.

Poll: More Americans to Buy Toys This Holiday Season

According to a Harris Interactive poll, more than half of Americans (54 percent) will buy toys as gifts this holiday season. Last year, 47 percent of those surveyed planned to buy toys. Nearly seven in ten consumers (69 percent) who have children in their home, and 46 percent of consumers who don’t, will buy toys this year.

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