Universal Partnerships & Licensing (UP&L), Illumination Entertainment, and Spin Master will partner to market and distribute toy products globally for The Secret Life of Pets, the fifth animated feature-film collaboration from Illumination and Universal Pictures.
Jakks Pacific Inc. has been granted the rights to manufacture, market, and distribute a line of consumer products based on the Minions from Universal Pictures and Illumination Entertainment’s Despicable Me franchise, as well as their upcoming film, Minions, which arrives in theaters in July. The licensing agreement, awarded by Universal Partnerships & Licensing, covers inflatable ball pits, wagons, arcade games, The Original Big Wheel, outdoor children’s furniture, and more. These products are expected to launch at North American retailers this spring.
“We are pleased to be a part of the phenomenally successful Despicable Me franchise, and the highly anticipated Minions film, by offering an array of products that feature popular characters from the films,” says Tara Hefter, vice president of licensing, Jakks Pacific Inc. “We are excited to bring a new line of products to these films’ fans.”
Toys inspired by the highly anticipated 3-D, CG-animated, comedy-adventure film Despicable Me 2, from Universal Pictures and Illumination Entertainment, have made their debut at Toys “R” Us stores nationwide and online at Toysrus.com. Through May, Toys “R” Us is the only U.S. retailer to offer an all-new line of toys based on the movie, making it the ultimate Despicable Me 2 destination. Fans eager to get their hands on action and interactive figures, plush, games and more, can find them all at Toys “R” Us.
The movie, which arrives in theaters on July 3, is the sequel to the 2010 Despicable Me, which became the 10th-biggest animated motion picture in U.S. history. Despicable Me 2 sees the return of super-villain Gru and his arsenal of gadgets and gizmos, his adorable girls, and the unpredictably hilarious Minions.
The Uglydoll franchise is set to reach a wider audience via a new animated film by Illumination Entertainment and Universal Pictures. Chris Meledandri, the chief of Illumination Entertainment, saw appeal in the unique Uglydoll design that attracts multiple age groups. The film will be produced by Meledandri and executive produced by husband-and-wife team and Uglydoll creators, David Horwath and Sun-Min Kim. The film marks the beginning of plans for the Uglydoll franchise to eventually break into a larger range of media.