China Toy Fair


Spin Master to Participate in First Integrated Summer Camp Program

logo_spinmasterSpin Master has partnered with Youth Venture Marketing LLC and the American Camp Association (ACA) for the first integrated summer camp program. Spin Master products will be integrated into more than 135 camp programs across the U.S. at ACA-accredited camps through August. Campers will have the opportunity to interact with Spin Master brands such as DigiBirds, IONIX, Kinetic Sand, Meccano, Sew Cool, and Wackytivities.

Spin Master Ltd. to Show Off New Innovations for Toy Fair

logo_spinmasterSpin Master Ltd. will showcase its portfolio for the upcoming year at American International Toy Fair in New York City, introducing a number of new innovations and brands including:

Flutterbye: A world of fairytale creatures comes twirling, dancing, spinning, and of course, flying into kids’ rooms. Driven by innovation, Flutterbye puts the control into girl’s hands, inviting them to unlock their fairies’ hidden potential and joy.

Ionix: These construction bricks shape-shift and change to become mini figures, action figures, weapons, gear, gadgets, and more. They also snap together with other leading construction systems.

How to Train Your Dragon 2 by Ionix: Kids can shape-shift and build their favorite dragons with new Ionix bricks, and recreate the incredible adventures of Toothless, Hiccup, and all of their friends as they battle against new foes and other threats to their homes on Berk.

Pokémon by Ionix: Ionix bricks bring favorite Pokémon characters like Pikachu, Chespin, Fennekin, Froakie, and more to life.

Maddy: Spin Master’s newest interactive doll, Maddy, is a talking, moving, “thinking” animated toy. Maddy’s glasses are a pair of high-resolution LED screens that function as her eyes, but will also play short animations, and can even be used to play mini games. Kids can download the free companion app to call and text their Maddy, play games with her, and discover some of her hidden features.

Paw Patrol: Based on a top-rated preschool series airing every weekday on Nickelodeon, this new toy line features lovable pups, cool vehicles, and magical transformations.

Zoomer Dino Boomer: This new guard dino runs around on two feet, chomping and whipping his tail. Kids can play with him in autonomous mode via the sensors in his nose, or pick up the control pod to send him on the attack. Dino also has a softer side, protecting his friends and sometimes even busting a dance move.

Spin Master Launches Tenkai Knights by Ionix Toy Line

Tenkai WorldSpin Master Ltd. has launched the Tenkai Knights toy line. Tenkai Knights is the first franchise to launch under the Ionix construction brand, a revolutionary new construction system featuring shape-shifting building bricks. Ionix bricks are fully compatible with other construction sets, which allows kids to build whatever their imagination can create. Tenkai Knights by Ionix is available at Toys “R” Us and Target, and will be available at Walmart on December 1.

Kids of all ages will be able to bring the Tenkai Knight’s world to life by unleashing the Tenkai power inside each unique construction brick. The building bricks are packed with surprises and infused with a special kind of shape-shifting Ionix magic that will allow kids worldwide to experience classic construction play in a brand new way. The toys bring the characters and the world of the Tenkai Knights animated TV series to life.

The Tenkai Knights TV Show, which airs Saturday mornings on Cartoon Network, is a U.S. and Japanese co-production.  The Spin Master entertainment team worked with production company, Shogakukan-Shueisha (ShoPro), to create the series.  Tenkai Knights has a unique style, mixing traditional 2-D animation with CGI, creating a distinct look that separates Tenkai Knights from other series.