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Hit Entertainment has appointed Techno Source, a division of LF Products, as a toy licensee for Barney. Under the terms of the deal, the Barney toy range from Techno Source will include plush, play sets, and figurines, launching this spring in the U.S. and Canada.
Barney & Friends can be seen on PBS Kids and Sprout in the U.S., and on Treehouse TV in Canada. Episodes are also available for download through iTunes.
Techno Source, a division of LF Products, has signed a deal to distribute selected lines of toy company Character Options’ best-selling products, in the U.S. The partnership deepens the companies’ existing relationship, under which Character Options has distributed many of Techno Source’s products in the UK for nearly a decade.
Techno Source will bring to market a number of Character Options’ original and licensed toys under its Techno Source and Toy Island brands. The first products to launch under this partnership will be a Scooby-Doo toy line, as part of a licensing agreement with Warner Bros. Consumer Products.
Character Options holds the master toy license for Scooby-Doo in the UK and U.S. The Scooby-Doo products, which include figures, play sets, vehicles, plush, and goo, will be available at mass and specialty retailers beginning in the spring.
