Laser Pegs Announces New Peg Head Line of Building Kits, Animated Short Stories

LaserPegs.PegHeadsLaser Pegs will be featured in a new line of Peg Head-themed building kits accompanied by animated short stories.

Peg Heads building kits include customizable Mini Figures with interchangeable horn, eye, mouth, body with moveable arm, and leg blocks. The three Peg Head characters—Zippy, Peg, and Spinner—have 144 different face combinations between them.

Laser Pegs will also release three light-up Big Figures that work with other Peg Heads building pieces. Both the mini-figures and Big Figures can be integrated into any existing Laser Pegs set.

Jeffery Scott, who has written more than 700 scripts for various animated series, wrote the animated short stories.

The Peg Head kits are non-gendered, and the pieces are compatible with other major construction kits on the market today. Intended for kids ages 3 and up, Peg Heads will be available next year.

COMMENTARY: Lighting Up Imaginative Play: Light-Up Toys Provide Magical Fun For Kids

When I attended Fall Toy Preview in October, I had a conversation with a few industry executives about how when companies expand their line to include glow-in-the-dark or light-up SKUs, it often signals the end of the brand. They referred to glow-in-the-dark and light-up products as a “last resort,” and said it typically means that there are no other possible innovations for the product line.

However, I know a certain 4-year-old boy who would absolutely disagree with this idea, along with his 8-year-old sister (aka my niece and nephew!). LED lights have a strange magic to them—especially for kids. The bright colors they provide, just like glow-in-the-dark effects, seem like something out of a fantasy story that kids go crazy over—no matter how simple the technology actually is. There are some great new products hitting the market that reflect how great glow can be, here are some of my favorites:

TRACERTRACK_24

 

Tracer Racers, from Skullduggery, utilize Light Trail Technology as they blaze streaks of light on the glow-in-the-dark track. That’s right—LEDs AND glow play patterns. Lights galore! Magic frenzy!—and there’s more! Each Tracer Racer beams down purple light rays from its undercarriage onto the track, which is specially engineered to emit glow remnants only after the racer has passed. The new Tracer Racer drag racing sets include a 10-foot single lane set including one racer, an 8-foot double lane set with two racers, and a 12-foot double lane loop set with a light-up finish gate and two racers. The company will also introduce trucks to the line this year. Kids ages 6 and up are sure to enjoy all of the amazing light-up elements in this toy. [Read more...]

Laser Pegs Introduces Zippy Do

ZippydoZippy Do is the newest creation from Laser Pegs. The Zippy Do comes packaged as a car, but it can also be transformed into a helicopter or jet plane. Kids can also convert the Zippy Do packaging into a ramp and launch their new jet, helicopter, or car into the sky or along an imaginary racetrack.

Zippy Do comes with a light-up core that also has the capability to be set on flash mode, and comes with three batteries, instruction manuals for creating each model, and 22 different colored pieces that are interchangeable and 100 percent compatible with other construction toy sets. Children can follow the manuals or they can create something only they can dream up.

After the child has finished their creation, they can take a picture and upload it to the Laser Pegs website to be entered to win free Laser Pegs toys. Parents ands kids can also download the Zippy Do app for iPad and Android on the website. In the app, kids can choose between a virtual Zippy Do car, jet, or helicopter and race against time to record the fastest speed.

Zippy Do is suggested for kids ages 3 and up.