COMMENTARY: Everything’s Comin’ Up Bubbles

This spring and summer, toy companies are incorporating a bit of bubbly fun into their lines. With prime weather for outdoor fun, we are seeing the usual sidewalk chalks, sports sets, family lawn games, water shooters, and, a favorite around this office, bubbles. As I sit at my desk as Funrise ToysGazillion Bubble Twister spins and fills the office with bubbles, I realize that these simple toys are a surefire way to bring springtime joy to any playtime.

FubblesFunrise’s Gazillion Bubbles toys aren’t the only ones we’re seeing this year. Little Kids Inc. Fubbles No Spill Bubble Guitar turns kids ages 3 and up into rock star’s with a little extra flair. As kids press the button to make musical sounds, another button releases a stream of bubbles from the guitar neck. [Read more...]

TIF Sponsors Fiesta Celebration At Ronald McDonald House

On Wednesday, June 22 (tonight!), the Ronald McDonald House New York will host a fun-filled fiesta to celebrate the longest day of the year, sponsored by the Toy Industry Foundation. Representatives of the Toy Industry Foundation (TIF) will join approximately 80 pediatric cancer patients and their families, participating in fiesta-themed activities during a toy distribution at the Ronald McDonald House.

Product contributors for the event include Dunecraft, Little Kids, Inc, Pretty Ugly and Schoenhut Piano Company.