Nintendo to Power Up Malls Across the U.S. This Holiday Season

NintendoFrom November 24 to December 21, Nintendo characters Mario, Luigi, and Pikachu will visit 16 malls across the country to offer holiday shoppers hands-on play time with new games for Wii U, Nintendo 3DS, and Nintendo 2DS. Visitors can also check out amiibo, Nintendo’s foray into the toys-to-life category.

Interactive spaces tailored for kids will feature a Mario Kart 8 tournament played on a large, high-definition display. Visitors can also play Super Smash Bros. for Wii U. The scheduled lineup of Wii U games also includes Hyrule Warriors, Captain Toad: Treasure Tracker, Super Mario 3D World, Skylanders: Trap Team, and Nintendo Land.

Meanwhile, Nintendo 3DS fans will be able to check out Super Smash Bros. for Nintendo 3DS, Pokémon Omega Ruby, Pokémon Alpha Sapphire, Mario Kart 7, The Legend of Zelda: A Link Between Worlds, Kirby: Triple Deluxe, Tomodachi Life, Yoshi’s New Island, and more. [Read more...]

Nintendo Reports Record Orders for Super Smash Bros. on Wii U

SuperSmashBros.WiiUAs reported by Bloomberg News today, advanced orders for Nintendo’s upcoming Super Smash Bros. are at a record and may lift sales of the company’s struggling Wii U console during the holidays.

Pre-sales of the fighting game for Wii U, which arrives at stores on November 21, surpassed Mario Kart 8, and interest in the game has generated optimism at Nintendo. Reggie Fils-Aime, president and chief operating officer of Nintendo of America, said in an interview on Tuesday that sell-through expectations for Super Smash Bros. are on par with Mario Kart 8, which could have a dramatic impact on hardware.

Mario Kart 8 has sold 3.49 million units, including 2.74 million outside Japan, and Wii U console sales more than doubled from a year earlier to 1.12 million devices in the six months ended September. So far this year, Nintendo has sold 2 million Wii U units, according to the site VGChartz. The Wii U posted its first consecutive quarterly sales gains in the June and September periods.

By comparison, Sony has sold 8.1 million PlayStation 4‘s, and Microsoft has tallied 3.3 million Xbox One sales, according to VGChartz.

Super Smash Bros. is the first Nintendo title that will also support amiibo, the company’s entry into the $1 billion interactive toy category, scheduled for release in time for the holidays.

Nintendo Partners with Loot Crate to Deliver amiibo to Fans

amiibo.largerversionThe online delivery service Loot Crate is helping fans receive select Nintendo amiibo figures after they launch on November 21. By signing up for the limited-time amiibo subscription service, subscribers will receive 10 pre-selected amiibo—including Mario, Pikachu, Donkey Kong, Fox, and Yoshi—separated into three special Loot Crate shipments throughout the holiday season.

By joining the subscription service, Loot Crate guarantees the 10 pre-selected amiibo, and allows subscribers to avoid the hassle of rushing to retailers to find certain characters. In addition to Mario, Pikachu, Donkey Kong, Fox, and Yoshi, the other five pre-selected characters will eventually be revealed through Loot Crate.

Nintendo and Loot Crate plan additional surprises for Super Smash Bros. and amiibo fans. Super Smash Bros. for Wii U, Mario Kart 8, and Hyrule Warriors will feature amiibo compatibility this year, with functionality for more titles coming in the future.

Nintendo Shows Strength on New Games in Financial Results

NintendoAs reported by Bloomberg News on Wednesday, Nintendo posted second-quarter profits that beat analyst estimates, helped by a weaker yen that boosted the value of overseas sales and demand for new games, including the company’s Super Smash Bros. and Mario Kart 8. Net income was 24.2 billion yen, or $224 million, for the three months ended September 30, compared to an 8 billion yen loss a year earlier.

The company booked a 15.5 billion yen gain in the fiscal first half from the weaker Japanese currency. Second-quarter sales fell to 96.7 billion yen from 115 billion yen a year ago, but Nintendo left unchanged its forecast for full-year profit of 20 billion yen and sales of 590 billion yen. The company maintained its projection to sell 3.6 million Wii U consoles across the full year.

In a statement, Nintendo also maintained its full-year sales targets for the 3DS handheld player and software titles for both. The newest version of the 3DS, which features additional buttons and a faster processor, went on sale in Japan on October 11; and Super Smash Bros. for 3DS, which was released in Japan on September 13, and in North America and Europe on October 3, sold 3.2 million units as of the end of the month. The company is also entering the multi-billion-dollar, collectible toy market with its amiibo figurines, which let players enter a Nintendo character into a game through the Wii U’s GamePad tablet.

Nintendo Enters Toys to Life Category with amiibo

AmiiboAt the Electronic Entertainment Expo (E3) video game trade show in Los Angeles, Nintendo began showcasing new interactive figures called amiibo, which feature popular Nintendo characters. The company’s entry into the toys to life category, amiibo can interact with Wii U and Nintendo 3DS games in unique ways.

Nintendo will launch the new amiibo line this year with 10 figures, and more during the holiday season and throughout next year. Super Smash Bros. for Wii U will be the first game to support the figures, and upcoming games include Mario Kart 8, Captain Toad: Treasure Tracker, Mario Party 10, and Yoshi’s Woolly World. A new NFC reader/writer designed for Nintendo 3DS is scheduled to launch next year.