China Toy Fair


Disney Interactive Hosts Top Disney Infinity Community Members at Inaugural Toy Box Summit

Toy Box SummitTwenty-two of the most talented Disney Infinity Toy Box designers were invited to the Inaugural Disney Infinity Toy Box Summit, which took place this weekend at Avalanche Software in Salt Lake City, Utah. The event gave the community members exclusive access to Disney Infinity: Marvel Super Heroes Toy Box 2.0, allowed them to meet with the development team, and challenged them participate in a Toy Box design competition for the chance to win a special Disney Infinity prize pack.

Five Toy Box artists served as mentors for Toy Box Summit guests, who were hand-picked from the community for delivering amazing Toy Box creations that were consistently among those showcased for players to download on the Disney Infinity Toy Box TV web series. The artists include Stewart Malcolm (Crazybynick), Patrick Efird (Papa Echo), Tyler Cole (TyForce), Jose Abalos (doctorlogicgate), and Quinn Johnson (quinnjitsu). They are also currently working on new Toy Box content that will be released for Disney Infinity: Marvel Super Heroes.  [Read more...]

New C-Preme Helmet Line Features World’s Greatest Super Heroes

Marvel LogoMarvel Entertainment LLC and C-Preme Ltd. partnered for an innovative helmet line that combines 3-D designs with Marvel Super Heroes. Each helmet will represent one character’s core iconography, which means kids can have a replica of Thor’s winged helmet or one with Captain America’s indestructible shield embossed on it. All designs are made using stylized imagery, making protective gear look and feel cool.

The Avengers and Spider-Man will also take new protective form in February, leading to the release of Marvel’s Captain America: The Winter Soldier in April and Columbia Pictures’ The Amazing Spider-Man 2 in May.

Disney Consumer Products, Marvel Entertainment Reveal Creativity Studio Stylus and App for iPad

MarvelAppDisney Consumer Products and Marvel Entertainment has launched the Marvel Creativity Studio Stylus and App, created by eKids, exclusively for iPad. The app delivers a creative space for kids to learn to draw, color, and animate their favorite Marvel Super Heroes and villains from Avengers AssembleThe Ultimate Spider-Man, and Hulk and the Agents of S.M.A.S.H., while the stylus adds special and enhanced play value.

App and Stylus features include:

  • Professionally illustrated coloring pages, where you can add your own flare with  drawing tools and an extensive color pallet
  • Use of the stylus to unlock special tools including the “Reveal” tool to color the page like a pro
  • An interactive grid system that includes specialty drawing aids such as side-by-side drawing canvas, trace lines, and unique “Drawing Scope”
  • The abililty to build and animate action scenes with character stickers, sound effects, speech bubbles, and backgrounds
  • Create-your-own custom stickers and add them to animated scenes

In addition to the launch of the Marvel Creativity Studio Stylus and App, the Disney Creativity Studio app has received a content refresh with more drawing tools to use, so kids can now create drawings of other Disney characters including Disney Junior’s Sofia the First, Doc McStuffins, and Jake and the Never Land Pirates, as well as Monsters University and Disney Princess characters.

The Stylus, which includes unlimited access to all content and future updates, is available at mass retailers. A deluxe version with a limited-edition zippered carry case is available exclusively at Apple Retail Stores and from the Apple Online Store. The Marvel Creativity Studio app is free and may be found at www.appstore.com/MarvelCreativityStudio. The Disney Creativity Studio App is also free from the App Store or at www.AppStore.com/DisneyCreativityStudio.