Zeptolab Reveals Expanded Licensing Program at Toy Fair

ZeptoLab, the entertainment and gaming company behind the global mobile phenomenon Cut the Rope, is bringing even more ways for fans to interact with the lovable monster, Om Nom. Debuting at this year’s American International Toy Fair is Om Nom: Candy Flick, a new augmented reality game.

Om Nom: Candy Flick, available on Apple’s App Store, is unlocked via a special tag that can be found on a variety of Om Nom plush toys from toy partner, Round 5. Once downloaded, fans can bring Om Nom to life by positioning their smartphone or tablet’s camera on the tags and watch as he virtually pops out of the tag ready to devour his favorite treat: candy. [Read more...]

Meijer Announces Winners in Small Business Toy Contest

Meijer has announced the winners of the Meijer Next Great Toymaker contest. Wagon of Blocks by Circa Toys in Franklin, N.C., was named the winning toy for the 1 to 3 years age group and Stack & Stick Cozy Cabin by Peters’ Group in Goshen, Ind., for the 4 to 8 years age group. The toys will be available exclusively on Meijer.com this holiday season.

The contest was open to small toy companies and entrepreneurs in the United States with 50 employees or less. The winners were determined by a panel of Meijer judges and scored on uniqueness, educational relevance, creativity, and quality. Winning toys will be available on Meijer.com for at least six months, beginning Nov. 15.

  • Wagon of Blocks is an all-wood, heirloom-quality toy wagon with 40 building blocks and pieces that inspire creative stacking and building on a pull-along cart. The design was inspired by a toy Circa Toys’ founder, Gary Murphy, received as a birthday gift in 1942.
  • Stack & Stick Cozy Cabin is a 41-piece starter building set with that includes all the pieces first-time builders need to create their first home with solid wood blocks including a base, roof slats, gable ends, and a chimney block, along with a canvas bag for easy storage.

For more information on the winning toys and the Meijer Next Great Toymaker Contest, visit www.meijer.com/toycontest.

Meijer Drops Prices on More Than 400 of Season’s Hottest Toys In-store and Online

Meijer will continue to be a toy destination this holiday season, offering customers the lowest prices on the hottest toys and brands by slashing prices on more than 400 popular products in-store and online.   [Read more...]

DuneCraft Announces Growing Contest

 

DuneCraft will hold its second growing contest from August 1 to December 31 this year. DuneCraft’s goal is to create fun, exciting terrariums grown from seeds that will last for years and to further interest in plants and nature. Prizes include $150 of free DuneCraft products if 200 entries are submitted, and $150 of DuneCraft products and $300 to your choice of selected retailers if 500 entries are submitted. If more than 1,500 entries are submitted, prizes include the above and an all-expense-paid, three-day trip for two to visit DuneCraft and local attractions, including the Rock and Roll Hall of Fame, the Science Center, the Botanical Gardens, and Cedar Point. Select retailers participating include Michael’s, Toys “R” Us, Hobby Lobby, ThinkGeek, Meijer, and Shopko. All details will be available on the DuneCraft website.

This post was originally written by Ali Mierzejewski and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Meijer to Hold First Next Great Toy Maker Contest

Meijer will host the first Next Great Toymaker contest, an opportunity for two small U.S. toymakers to have their creations selected and sold on Meijer.com this holiday season.

Finalists will be selected by a panel of Meijer judges and chosen based on criteria including uniqueness, educational relevance, creativity, and quality. All toys eligible must be designed for children ages 1 through 3 or 4 through eight.

The contest is open to all small U.S. toy companies and entrepreneurs, with an employee base of 50 or fewer people.

More information about the contest, including how to enter, is available at www.meijer.com/toycontest.

This post was originally written by Gigi Rubin and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

 

The Toy Book’s Toy Report 11/24/09

toy-logo

Catch up on last week’s news! Read The Toy Book Toy Report for 11/24/09.

To view click here.