“Moshi Monsters: Moshlings Theme Park” Available for Pre-Order

August 27, 2012 By

Hot on the heels of the debut game Moshi Monsters: Moshling Zoo comes the new videogame from Mind Candy, Moshi Monsters: Moshlings Theme Park, available on Nintendo 3DS and Nintendo DS. Available at major retail stores beginning October 30, the all-new game is now available for pre-order at www.moshlingsthemepark.com. An interactive social online world for kids aged 6-12 years, Moshi Monsters provides children with a new form of entertainment, combining adoptable virtual pet monsters with social online gameplay.

Moshi Monsters: Moshlings Theme Park takes fans on a journey into a new Moshi universe. The game invites players to explore locations as they work to rebuild the legendary Moshlings Theme Park. Fans can uncover secret codes online at MoshiMonsters.com, which will unlock special areas and content on the Nintendo 3DS and Nintendo DS systems. By achieving high scores in the DS game kids can also unlock exclusive content online at MoshiMonsters.com. Users of the Nintendo 3DS can interact with other Nintendo 3DS players via the StreetPass feature and play games to bring the Moshlings to life in a whole new dimension. Moshi Monsters: Moshlings Theme Park marks the first time fans can interact with characters via 3D technology.

Moshi Monsters: Moshlings Theme Park also introduces fans to “Furnando“, a brand-new Moshling character, for the very first time. He is just one of 60 Moshling characters that take part in this journey to get the theme park back on track. In addition, every new Nintendo DS and Nintendo 3DS game comes with a free week-long membership to MoshiMonsters.com and a redeemable code so users also can interact with their new Moshling on the Moshi website.

This post was originally written by Sierra McCleary-Harris and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Filed Under: 6-8, 8 and up, 9 and up, New Products Tagged With: , , , ,

Moshi Monsters Signs 100th Partner

October 21, 2011 By

Mind Candy announced its “monstrous” licensing program for Moshi Monsters at Brand Licensing Europe. Mind Candy has more than 40 UK licensees on board and another 60 signed internationally.

For the UK, licensees for Moshi Monsters include Vivid as master toy partner, Penguin for publishing, Topps for trading cards, Winning Moves for Top Trumps, Ty for Beanie Babies, Activision for Nintendo DS, Mega Brands for construction blocks, E-max for claybuddies, Gemma International for greeting cards and party wear, H Grossman for wheeled products, and more. The U.S. program now has more than 50 partners for softlines, toys and games, hardlines, publishing, novelty, activity, back-to-school, and celebration, with more category announcements coming soon.

Moshi Monsters has also announced that a court injunction has banned the planned release of a music single from one of its Moshling characters, Lady Goo Goo. The injunction was granted to Lady Gaga, preventing Mind Candy from “promoting, advertising, selling, distributing, or otherwise making available to the public ‘The Moshi Dance’ or any musical work or video which purports to be performed by a character by the name of Lady Goo Goo.” Lady Gaga’s lawyers argued that the pop star and character singer were too similar.

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Moshi Monsters Toys Exclusively At Toys “R” Us

June 14, 2011 By

Mind Candy and Spin Master, Ltd have announced a partnership to expand the online gaming hit Moshi Monsters into a line of toys, to be carried exclusively at Toys “R” Us. The product offerings will include six plush Moshi Monsters characters, as well as 32 Moshling (monsters’ pets) minifigures, all available in late July. To integrate the toy experience with the online world, the toy design includes secret redeemable codes and special trial memberships. Future merchandising will include trading cards produced by Topps and books from Scholastic, Inc.

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Vivid Signs on for Moshi Monsters Toys

June 28, 2010 By

Mind Candy, the global developer and publisher of the free-to-play online game Moshi Monsters, has signed a master toy licensing deal with Vivid Imaginations. Vivid will launch Moshi Monster-branded toys across the UK, North America, Australia, and New Zealand starting next January. The initial toy line will include miniature collectables and plush soft toys. Vivid will support the brand with TV advertising, online marketing, PR, and a fully-integrated promotional plan for the Moshi Monsters fan base.

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Penguin to Publish a Series of Moshi Monsters Books

June 4, 2010 By

Mind Candy, developer of Moshi Monsters, has signed its first major licensing deal. The deal gives Penguin Group the rights to publish a series of books based on the Moshi Monsters property.

Moshi Monsters is a free-to-play online game that allows children around the world to adopt their own pet monster, play games, customize their homes, explore the virtual world, and solve educational puzzles. More than 20 million players have registered to date on the website.

The first book to be published by Penguin will explore Moshlings––the cute, colorful, and collectible pet creatures of the Moshi Monsters. The book will tell the Moshlings’ backstory, habitats, quirks, and more. The book will also contain a unique code to unlock a secret Moshling at the Moshi Monsters website.

Two books are planned for release this year globally, and five more will follow next year.

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