On Monday, Hasbro Inc. reported financial results for the second quarter. Net revenues for the second quarter decreased 4 percent to $797.7 million versus $829.3 million last year. Excluding a negative $71.5 million impact from foreign exchange, net revenues increased 5 percent.
Hasbro Inc.’s My Little Pony brand will be part of a new campaign intended to teach children about helping others and the power of friendship. GenerationOn, the youth division of Points of Light, has partnered with Hasbro to encourage kids to volunteer in their school, neighborhood, or broader community.
Hasbro’s Special Edition Comic-Con International Toys Include Jem, My Little Pony, Transformers, and More
Hasbro Inc. is attending Comic-Con International in San Diego with special edition action figures and toys drawn from its popular brands and licenses. Along with items tied to movies, animated series, comics, and video games—such as My Little Pony: Friendship Is Magic and the classic Transformers cartoon—the toymaker is showing off licensed properties for Star Wars and Marvel.
Canal Toys is putting a new spin on selfies with its soon-to-be released selfie kits for tweens, teens, and families. The Selfie Photo Fun kits include a selfie stick, themed photo booth props, and a wireless remote in select sets. The kits transform a typical selfie into a creative photo shoot experience.
Toys “R” Us today revealed its lineup of exclusive figures and playthings, which will be available at Comic-Con International: San Diego next month. The retailer will provide convention goers with the opportunity to be among the first to purchase exclusive figures, figure packs, and play sets including Batman Classic TV Series Batgirl, from Mattel; G.I. Joe Desert Duel and My Little Pony Daring Do Dazzle, from Hasbro; and more.
Aurora World is opening a permanent showroom at AmericasMart Atlanta, a facility that Aurora has operated since 1993. The new showroom will make its debut at the Atlanta International Gift & Home Furnishings Market from July 7 to 14. [Read more...]
. This ninth installment in PlayDate Digital’s My Little Pony app collection is based on the episode, “Maud Pie,” from the fourth season of the animated series, My Little Pony: Friendship Is Magic, created by Hasbro Studios and currently airing on Discovery Family Channel in the U.S.
Simha Kumar (SK): Kmart is focused on offering the most-desired toys, affordably and conveniently. We feature top licensed toys and hundreds of Kmart exclusives—whether purchasing in-store, buying online and picking up in-store, or having them shipped directly home. [Read more...]