Toys “R” Us Launches Family-Friendly Digital Entertainment Service

Toys “R” Us has launched Toys “R” Us Movies, a new family-friendly digital entertainment service with more than 4,000 movies and shows available with no subscription. Available on ToyrusMovies.com, users can purchase, download, and stream content on PC’s, Macs, and Adobe Flash enabled devices.

Toys “R” Us Movies includes content from entertainment companies such as 20th Century Fox, Anderson Digital, Gaiam Vivendi Entertainment, Lionsgate/Summit, Magnolia Pictures, NBCUniversal, Paramount Pictures, Phase 4 Films, Sony Pictures Home Entertainment, Starz Media, The Walt Disney Studios, and Warner Bros. Entertainment Inc. Users must be 18 years or older to register. Parents are provided with customizable parental controls to block age-inappropriate content.

The digital entertainment service offers new releases available for purchase nearly two weeks before the DVD release. The downloaded content will be stored in a library for future viewing. Toys “R” Us will launch the digital entertainment service on Blu-ray players, televisions, and tablets. A Toys “R” Us Movies app will also be available for tabeo  free at the tabeo App Store.

Bif Bang Pow! Signs Deals for Toys Based on Classic Shows

Bif Bang Pow! and NBCUniversal have signed new deals for new toys and collectibles based on sci-fi television series Battlestar Galactica and 1970s series The Six Million Dollar Man.

Both collections from Bif Bang Pow! will feature an array of articulated retro action figures, which will stand eight inches tall in episode-specific fabric clothing, as well as bobble heads. Various Battlestar Galactica-themed and Six Million Dollar Man-themed collectibles—such as license plate frames, tin boxes, coasters, snow globes, and glassware—will be produced as well. The new action figures will continue a partnership with EMCE Toys, the team responsible for bringing the classic style back.