China Toy Fair


Mattel’s Ever After High to Be Netflix Original Series

Netflix and Mattel announce seriesNetflix Inc. and Mattel Inc. will launch an original animated series for kids of all ages based on the popular Mattel franchise, Ever After High. The new series will premiere in all Netflix territories early next year.

“Today’s kids want to watch their favorite characters anywhere and everywhere they are. Netflix is the perfect home for developing and expanding the already enchanting world of Ever After High,” said Michael Riley, vice president franchise development and content distribution at Mattel. “We’re excited to be working with Netflix and for the show to be a part of its growing portfolio of original kids programming.”

The Netflix original series will be preceded by a movie, Ever After High Spring Unsprung, in early 2015. The 12 episodes of the Ever After High series will follow.

Cowabunga! A Look at TMNT Toys Past and Present

TMNTby Brandon Engel

Fans eagerly await the big screen return of Leonardo, Michelangelo, Raphael, and Donatello. Not the Italian master painters, but the pizza-scarfing, reptilian wise-crackers who have been delighting young audiences since the early ’80s. Although the characters were originally created by artists Kevin Eastman and Peter Laird as a parody of comic book franchises that were popular at the time, the turtle gang soon took on a life of its own, spawning multiple television programs, video games, films, and of course, toys.

There’s been a lot of hype surrounding the forthcoming Teenage Mutant Ninja Turtles reboot, and although we’ll have to wait until August for the film’s premiere, there’s a slew of new products to hold our interest until then. [Read more...]

Netflix, DreamWorks Animation Launch First Ever Netflix Original Series for Kids

Netflix Inc. and DreamWorks Animation SKG Inc. have announced that they will create the first ever Netflix Original Series for kids. Based on the DreamWorks Animation movie Turbo, premiering in theaters this summer, the Netflix series Turbo: F.A.S.T. (Fast Action Stunt Team) debuts exclusively this December in the U.S. and across the globe in the 40 countries where Netflix offers its service. [Read more...]