China Toy Fair


Necomimi Launches in the U.S.

NeuroSky has launched Necomimi in the U.S. at San Diego Comic-Con. Necomimi is a headband with cat ears that move according to the user’s feelings and emotions in real time, powered by NeuroSky’s ThinkGear technology.

Three emotional states create cat-like reactive movements that show how interested or relaxed the wearer is. When something catches the user’s attention, the ears shoot straight up. When the wearer is relaxed, the ears droop down. When the wearer is both highly focused and highly relaxed, the ears will wiggle back and forth.

Necomimi will be available for sale at Comic-Con from Booth No. 305, or through select authorized resellers, retail partners, and on necomimi.com.

This post was originally written by Ali Mierzejewski and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

New Product: The Wave of the Future

NeuroSky has crossed into the future with the creation of the MindWave, a headset that harnesses “the power of brainwaves.” The headset’s various sensors monitor the wearer’s brainwaves, reading the user’s actions and emotions. With the 12 games that the headset includes, plus downloadable games online, users can explode objects with their mind, change the plot sequence of movies, learn what meditation or attentiveness feels like, and more.