China Toy Fair


The Toy Insider Announces Top Toys for Spring and Summer

Layout 1The Toy Insider has released its spring edition online at ToyInsider.com. Featuring six categories of spring and summer toys, the Toy Insider assists gift givers in selecting the best toys for the outdoor and travel season.

“After playing with and testing hundreds of toys, we created a list that is jam-packed with play value and includes something for everyone,” says Laurie Schacht, Toy Insider Mom. She reminds parents and gift givers to look for toys that provide active play or engaging play that will last for hours, and that will help kids “shut down” their devices and enjoy the great outdoors.

The six categories offer products for boys and girls of all ages, and include outdoor toys, water toys, travel toys and games, physical/active toys, nature and educational toys, and entertainment toys.

COMMENTARY: A Fresh Take on Traditional Outdoor Toys and Games

These days, it’s pretty crucial for toy companies to be as innovative as possible. But sometimes, providing kids with a new take on an old-school toy or game is just as effective. Sure, kids are ridiculously interested in tablets, iPhones, and computers, but when it comes to play the rules haven’t changed all that much. Although kids are now growing up in the “digital age,” they are always going to love running, jumping, laughing, and exerting energy in a physical way.

Toys such as pogo sticks, Skip-Its (my favorite), and sidewalk chalk were staples throughout my childhood, and contrary to those who believe kids are actually digital robots, they remain favorites for children growing up now, too.

Kidoozie Pogo JumperI never got around to mastering the pogo stick, but this bouncing device still remains a popular activity for kids of all ages. The Kidoozie Pogo Jumper from International Playthings offers kids a lot of hop, but enhances the fun by adding a built-in speaker that squeaks with every bounce. [Read more...]

Tiggly Introduces New Tiggly Shapes and Apps

tigglyshapesTiggly Shapes, the first physical product from Tiggly, is a set of four geometric shapes (a square, a circle, a triangle, and a star) that are designed to interact with learning apps on tablets. Tiggly Shakes come with three free apps and a felt carrying pouch for easy transportation. The three included apps are Tiggly Safari, where kids use Tiggly Shapes to construct animals from the jungle, farm, and sea; Tiggly Stamp, where kids use Tiggly Shapes to build seasonally themed scenes and use voice record and camera options to tell stories and save their work; and Tiggly Draw, where kids use the tablet as a canvas and Tiggly Shapes as their tools. 

Tiggly is a learning company that is pioneering a new way to educate kids in the digital age. By combining educational benefits of physical play with the learning potential of digital tools, Tiggly Shapes believes they can create an ideal environment for early childhood learning.

Tiggly Shapes and apps are designed for kids ages 18 months to 4 years.

Hasbro’s Telepods Line Hits 1 Million Sold Mark

AngryBirds.StarWarsHasbro Inc. has reached the milestone of 1 million Telepods figures in consumers’ hands worldwide. Telepods, the digital gaming platform for mobile users, had launched with the Angry Birds Star Wars II game, from Rovio Entertainment and Lucasfilm, which became available less than a month ago.

Every copy of the Angry Birds Star Wars II app includes a Telepods mode for smart device users with front-facing cameras. Players can choose which characters they want to complete a level with by using Telepods including Rebel Birds and Imperial Pigs. Fans download the app, tap the Telepods icon, place one of the more than 30 Angry Birds Star Wars figures on the included Telepods base, and then place the base on a smart device to “teleport” that figure into the game. Players can also unlock new characters and super powers in the app with Telepods.

Angry Birds Go!, an upcoming app franchise from Rovio, will also feature Telepods technology. A full line of Telepods enhanced figures and play sets are currently at retail in anticipation of the release of Angry Birds Go! app on December 11.