Jakks Pacific has renewed its licensing agreement with Saban Brands to produce Power Rangers Halloween costumes and accessories for kids and adults. In addition, the agreement has expanded to produce Hero Portal, a next generation system. Power Rangers Super Megaforce costumes and the Hero Portal system will hit the shelves nationwide this fall.
The acquisition advances Mattel’s global growth strategy of building upon its world-class portfolio of brands by expanding into two of the fastest-growing toy categories. Mega Brands is the No. 2 player in the $4 billion construction building sets category with its Mega Bloks brand, as well as a competitor in the $2 billion arts and crafts category.
Mattel’s portfolio of brands will complement Mega Brands’ flagship Mega Bloks brand and existing licensed brands, including Halo, Skylanders, Call of Duty, Assassin’s Creed, Power Rangers, Hello Kitty, and SpongeBob SquarePants. The acquisition will give Mattel the opportunity to broaden its relationship with its entertainment partners.
Mega Brands ranks among the top 15 toy companies globally in terms of sales, according to statistics published by The NPD Group last year. Additionally, the company achieved record sales of preschool construction toys. [Read more...]
Nickelodeon Suites Resort will host Power Rangers weekends with two Power Rangers Super Megaforce-themed celebrations on February 14 to 17 and February 21 to 23. These weekends include activities for guests such as a super-charged Power Rangers lunch, featuring training sessions with all five Power Rangers; up close and personal meet and greets; Power Rangers-themed activities and crafts; and a sneak peek screening of an all-new episode of Power Rangers Super Megaforce.
In addition to the Power Rangers, SpongeBob SquarePants, Dora the Explorer, and the Teenage Mutant Ninja Turtles will be on-hand to celebrate these weekends with meet and greets, live shows, games, and prizes.
Guests can book a Power Rangers Super Megaforce weekend stay by visiting NickHotel.com/Power-Rangers.
A pop-up art exhibit will open this weekend to celebrate Saban Brands’ Power Rangers’ 20th anniversary. The exhibition, 20 Rangers for 20 Years, was curated by Sweet Streets and will appear at the Toy Art Gallery in Los Angeles on December 7 to 8.
Artists and designers from around the world created the painted, 31-inch Ranger statues that were provided by Saban’s partner, Jakks Pacific. Each customized Ranger statue will be available for purchase on-site or online at shop.toyartgallery.com during the event.
Music by Iheartcomix DJs Franki Chan and $u$pect will be featured, and a percentage of artwork proceeds will benefit the Challengers Boys & Girls Club. Jakks Pacific will also make a donation to the Challengers Boys & Girls Club as well. Bandai America Inc., Power Rangers’ master toy partner, will provide Super Megaforce toys.
Saban’s Power Rangers Megaforce celebrates this Halloween season with a variety of Power Rangers activities throughout October, including a Halloween safety campaign that highlights safety tips for kids to use while trick-or-treating. The video can be viewed either at the Power Rangers YouTube site or below.
Power Rangers costumes, including all-new Power Rangers Megaforce costumes, are available at Spirit Halloween locations nationwide and online. The Power Rangers have also joined forces with Spirit Halloween for a second annual Power Rangers Spirit of Children Week, in which the Power Rangers Megaforce will visit 16 hospitals across the country to entertain young patients, bringing the Halloween spirit to life. [Read more...]
When I was a kid, I was in love with the Power Rangers, from Saban Brands. I was a huge fan of the Mighty Morphin Power Rangers series in the ’90s and I was even The Red Ranger one year for Halloween (They were all out of The Pink Ranger costumes and Kimberly was my favorite, so I had to compromise). I recently re-watched some episodes of Mighty Morphin Power Rangers when the series was on Netflix, and you know what? I still thought it was great in all of its ’90s glory.
However, the lucky kids of today get to obsess over two Power Rangers series of their own—Power Rangers Super Samurai and Power Rangers Megaforce. Power Rangers Super Samurai, which began airing in 2011, is about a new generation of Power Rangers that must master the mystical and ancient Samurai Symbols of Power, which allow them to control the elements of Fire, Water, Sky, Forest, and Earth. Aided by their devoted animal Zords and guided by an all-knowing mentor, these Power Rangers battle the dark forces of the Netherworld and a mysterious Warrior out to destroy.
Power Rangers Megaforce is the 20th season of Power Rangers, coinciding with the series’ 20th anniversary. This season features Gosei, a supernatural being who has protected the earth for centuries with his robotic assistant Tensou. When evil Warstar aliens begin a massive invasion, the Gosei calls upon the Power Rangers Megaforce to form the ultimate team. When morphed into the Power Rangers, the five teenagers gain superhuman strength and mastery over martial arts.
In light of the recent news of Saban extending its agreements with both Nickelodeon and Bandai America to keep the Power Rangers franchise alive, here are some great licensed toys from Bandai America that celebrates this new season of the Power Rangers series, as well as the brand’s 20th anniversary: [Read more...]
Saban Brands has extended agreements with Nickelodeon and Bandai America Inc. through 2016 for its Power Rangers franchise. Nickelodeon and Saban Brands initiated their strategic partnership when Saban re-acquired the Power Rangers brand in 2010 and re-launched the TV series with Power Rangers Samurai in 2011. The extension confirms additional seasons of original Power Rangers programming on Nickelodeon through 2016. Bandai will continue to act as the global master toy licensee for the Power Rangers franchise.
Saban’s Power Rangers Megaforce, the 20th anniversary season, currently airs on Nickelodeon on Saturdays at 1:00 p.m. (ET/PT). The upcoming installment of the TV series, Power Rangers Super Megaforce, will premiere early next year.
Saban Brands and Nickelodeon have announced that Saban’s Power Rangers Megaforce will return with all-new episodes on September 7 at 1 p.m. (EST/PST), followed by the season premiere of the all-new Digimon Fusion at 1:30 p.m. (EST/PST) on Nickelodeon. The back-to-back episodes team up to create a power hour packed with action, excitement, humor and entertainment.
The return of new episodes of Power Rangers Megaforce continues the celebration of the franchise’s 20th Anniversary, with August 28 marking 20 years since the original series, Saban’s Mighty Morphin Power Rangers, first aired on television in 1993. Power Rangers Megaforce picks up when a shadow-stealing monster attacks, and the Megaforce Rangers must teach Robo Knight the power of teamwork in order to defeat him.
This past Wednesday, when the Power Rangers turned 20, Saban Brands celebrated by releasing Power Rangers Dubstep 2.0 with the Power Rangers Lost Galaxy Rangers video on MyVortexx.
Digimon Fusion marks the sixth installment of the Digimon franchise, which Saban Brands re-acquired last year. The all-new Digimon Fusion series follows Mikey, a human boy, who is transported into the digital realm and must team up with his new Digimon, or Digital Monster, friends before their world is deleted once and for all. New fusion powers allow Digimon to combine and fuse their abilities to create endless battle possibilities. Unleashing countless Digimon combinations, Digimon Fusion takes today’s tech-savvy kids inside an adventure-packed digital world, where the heroes’ courage is matched only by the fusion of their teamwork, loyalty and humor.
Comic-Con: A once-in-a-lifetime (annual) experience. Fans come from all over to get autographs, take photos, and experience the thrill of oversized Lego structures and men-in-costume. A place full of Hobbits, heroes, and happiness, Comic-Con allows consumers to share their love of all things fantasy. Best of all, the licensed merchandise and exclusive product offerings are abundant. These products allow consumers to get a little bit closer to the franchises they love, bridging the gap between fictional worlds and reality. From classic brands like The Power Rangers, to new favorites like Game of Thrones, the product arrays are seemingly endless, and everyone comes eager to take home their piece of Comic-Con history. Here are some of the limited edition and exclusive products we were most excited about in our office:
The Mighty Morphin’ Power Rangers was by far my favorite show growing up. Though the brand has expanded to include multiple modern versions, the classic series is still my favorite. For other nostalgic Power Ranger lovers, Bandai America released the retro-style, limited-edition Legacy Power Morpher in a Green Ranger/White Ranger Edition. The 24-karat gold-plated Morpher comes with two die-cast coins. With only 1,000 available, each Morpher is individually numbered.
Spider-Man, Iron Man, the Hulk, oh my! Though Marvel superhero merchandise is never in short supply at Comic-Con, the limited-edition Marvel exclusives are always something to look forward to. In preparation for the upcoming film, The Wolverine, hitting theaters this Friday, Diamond Select, in partnership with Marvel, has unveiled the Marvel Minimates Wolverine Saga Box Set. This four-pack features 2-inch versions of Symbiote Wolverine, Spacesuit Wolverine, Ultimate Wolverine, and Logan-san in Japanese robes with a variety of interchangeable parts. [Read more...]