China Toy Fair


New Angelina Ballerina PSA Featuring Larry King

Apparently, Larry King has some moves. Check out this PSA of King, Nigel Lythgoe (executive producer of So You Think You Can Dance and American Idol), and kids’ character Angelina Ballerina promoting the health benefits of dance.

Produced by Hit Entertainment and the Dizzy Feet Foundation, the PSA is part of the Dance 4 Your Life national health campaign launched by the Larry King Cardiac Foundation and the Dizzy Feet Foundation, aiming to get people dancing their way to a healthier lifestyle.

K.I.D.S. Hopes to Raise $100 million Through SMS

Kids in Distressed Situations (K.I.D.S.), Inc., unveiled its plan to project a 15-second PSA on a jumbotron in Times Square. Beginning August 15 and continuing until October 15, mobile phone users who text “HAPPYKIDS 25″ to 27138 will trigger a $25 donation to its cause.  According to K.I.D.S., each $25 donation will help distribute $250 worth of donated products to children and parents. The PSA will run in Times Square on the CBS Spectacular jumbotron facing the north side of 42nd Street between 7th and 8th Avenues.

As part of the organization’s 25th anniversary, K.I.D.S. also hopes to raise $100 million worth of products for distressed and underprivileged children, including basic necessities, toys, clothing, and other comforts.

For more information, visit K.I.D.S.’s Facebook and Twitter pages.