Game sales in hobby stores were up from 5 to 10 percent in 2009 despite the worst economy in generations, according to a report in the new issue of Internal Correspondence. The growth was driven by a resurgence in Magic: The Gathering sales and by board game sales up by double-digit percentages. Yu-Gi-Oh! and the return of HeroClix also helped support improved sales. Non-collectible miniature sales were slightly down, and RPG sales were down approximately 10 percent in 2009.
According to The NPD Group, U.S. retail sales of toys generated $21.47 billion in 2009 compared to $21.65 billion in 2008, a decline of less than 1 percent. In the fourth quarter of 2009 (October through December), although revenues were flat, unit sales were up 4 percent compared to the same period in 2008.