Sweet Suite 2016

Toys “R” Us Unveils Exclusive Comic-Con International: San Diego Toys, Launches Collector Vector

Photographer Dennis Stylist LinToys “R” Us today revealed its lineup of exclusive figures and playthings, which will be available at Comic-Con International: San Diego next month. The retailer will provide convention goers with the opportunity to be among the first to purchase exclusive figures, figure packs, and play sets including Batman Classic TV Series Batgirl, from Mattel; G.I. Joe Desert Duel and My Little Pony Daring Do Dazzle, from Hasbro; and more.

[Read more...]

Dirk Engehausen Appointed New CEO of Schleich Group

SchleichlogoDirk Engehausen has been appointed CEO of the Schleich Group. Dr. Thomas van Kaldenkerken will relinquish his role as CEO, and together with Dr. Konrad Nilbers, will co-chair the advisory board for the Schleich Group.

Engehausen has been a member of the advisory board since mid-2014, and brings extensive experiences from his 20-year career with Lego, where he played a major role in the strategic repositioning of the company. Engehausen intends to implement and further develop the strategic and operative realignment of the company initiated by van Kaldenkerken.

The operations of Schleich USA Inc. will continue to be under the leadership and direction of Sören Hjorth, Schleich USA president, from Schleich’s facility in Charlotte, N.C.

Schleich Names Jeremy Robinson as New Country Manager

Jeremy RobinsonJeremy Robinson has been appointed as Schleich UK’s new country manager. He will take over responsibility for the UK and Eire from Gary Wilmot.

Robinson, who took up his new post beginning this month, has a wealth of sales experience within the toy trade, having held senior sales posts previously at Tomy and Bluw.

FAO Celebrates The Smurfs with Activities and “Blue-Tique”

The Smurfs opened in theaters nationwide today, and viewers will see the legendary FAO Schwarz Fifth Avenue store prominently featured in a chase scene in which the Smurfs encounter the evil wizard Gargamel. To celebrate the store’s role in the movie, FAO Schwarz hosted daily themed activities during a special Smurf Week (July 25 to July 29), highlighted by an appearance by Hank Azaria, who plays Gargamel in the film.

In store, customers can bring The Smurfs home with FAO’s assortment of toys, games, and more items in the store’s “blue-tique.”  The main attraction of the “blue-tique” is the Smurfalator, a machine used by Gargamel to extract the Smurfs’ magical essence. Also featured are images from the movie, toys from Jakks Pacific, a classic assortment of Smurfs from Schleich, collector dolls from Madame Alexander, and apparel from Junk Food Clothing.

FAO.com is also receiving a “Smurfy” makeover and Facebook.com/FAO will join in the celebration.