China Toy Fair


Shoppers Share Feelings About Return Policies, Fraud

According to a survey Tada commissioned of more than 7,000 online shoppers, 59 percent claim they’ve never been denied on a return while 38 percent of respondents claim they are. These shoppers double-check the policy to ensure that not only is there ample time for returns, but that there’s free shipping both ways as well.

The National Retail Federation (NRF) conducted a survey in 2012 to determine how much return fraud is costing stores: $2.9 billion last holiday season alone. A panel of shoppers claim that they very rarely, if ever, take advantage of an overly generous return policy (90 percent would not do this). Meanwhile, 92 percent say they’ve never committed wardrobing, which is buying something with the intent to use or wear it and return it. Generation Y is the most guilty of this, as 7 percent admit to doing this with clothing and 4 percent with electronics and other items.

These shoppers were also polled to find out who ranks as having the best and worst return policies. Some retailers ended up on both lists. Tada came up with their own list of the stores with the best return policies.

Discounts Most Important Factor for Holiday Shoppers Says Survey

Holiday shoppers are expected to spend an average of $22.27 dollars less than last year, a 3.2 percent drop, according to the National Retail Federation’s 2009 Holiday Consumer Intentions and Actions Survey. According to the survey, price discounts (43.3 percent) and everyday low prices (12.7 percent) will be the most important factors when decided where to shop. Other factors include selection (21 percent), quality (11.8 percent), convenience (4.9 percent), and customer service (4.4 percent).

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