Sweet Suite 2016

Spielwarenmesse eG Offers Webinars for Exhibitors

SpielwarenmesseFrom October 21 through November 25, Spielwarenmesse eG will offer five free webinars on the topics of trade fair preparation, implementation, and follow-up. The webinars will offer material for both new exhibitors and those with years of experience.

They will take place during 40-minute modules by Daniel Gundlach, exhibition consultant, with stand construction experts and advisers at Meplan. Marlene Hösch, junior project manager at Spielwarenmesse eG, will assist Gundlach.

To register, visit www.spielwarenmesse.de/en/webinar. Registration is limited. For more information, contact Lisa Winkelmann, +49-(0)911-998 1313l.winkelmann@spielwarenmesse.de.

TIA Takes Members on Fact-Finding Trip to India

TIA LogoMembers of the Toy Industry Association (TIA) will participate in a fact-finding excursion and cultural immersion program at Kids India, the country’s largest trade event for the toy industry, scheduled to take place September 24 to 26 in Mumbai. Created by the TIA and Spielwarenmesse eG, the program will include a full agenda of show-related activities intended to inform U.S. companies interested in entering the Indian toy market.

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Spielwarenmesse eG Makes Changes to ToyAward Participation Rules

SpielwarenmesseegAs reported by Spielwarenmesse eG, the application period for ToyAward 2016 kicked off on September 1, one month earlier than usual. All toy fair exhibitors can register their products and apply for this prize for free.

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Kids Russia Reflects the Nation’s Interest in Toys

Toys & Kids RussiaKids Russia, which took place from March 11 to 13 in Moscow, saw a steady number of trade visitors at 10,591 retailers and buyers in attendance, compared to 10,406 last year. A total of 242 companies presented new products at the Crocus Expo International Exhibition Centre, including nine exhibitors on the international pavilion organized by World of Toys by Spielwarenmesse eG.

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Report of 66th Spielwarenmesse Shows Increase in Exhibitors, Visiting Countries, and More

SpielwarenmesseegSpielwarenmesse eG has released a report summarizing the results of the 66th Spielwarenmesse in Nuremberg. The total number of exhibitors was 2,857, up from 2,748 during the prior year. International exhibitors totaled 2,051 and represented 67 countries, up from 1,951 exhibitors and 61 countries during the previous year. The top five countries based on number of international exhibitors were China, Great Britain, Hong Kong, the U.S., and France. [Read more...]

Spielwarenmesse Garners More International Visitors, Higher Rate of Satisfaction

SpielwarenmesseegLast week, Spielwarenmesse enjoyed an increase in the number of international visitors, which rose to 58 percent, as reported by Spielwarenmesse eG. Around 72,000 trade visitors were present in Nuremberg this year, along with a total of 2,857 manufacturers from 67 countries, up from 2,748 last year. [Read more...]

Barbie Makes Superhero Debut at Spielwarenmesse 2015

Barbie(TM) Takes to the Skies With a Daring Stunt at World's Biggest Toy FairFor the first time in Mattel‘s 56-year history, Barbie pulled out a cape and mask to transform into a modern day superhero. During a stunt at Spielwarenmesse 2015 in Nuremberg, Barbie demonstrated new superpowers and took to the skies as part of a new superhero persona. [Read more...]

Spielwarenmesse Kicks Off with Widest Offering Ever

SpielwarenmesseegThis year, Spielwarenmesse will kick off in Nuremberg with 2,857 exhibitors. The number represents 67 countries and the widest offering ever seen at the event, scheduled to take place from January 28 to February 2. Spielwarenmesse eG is expecting an estimated 75,000 trade visitors from more than 100 countries. [Read more...]

Spielwarenmesse TrendGallery 2015 to Include Tech, DIY, and Science Toys

SpielwarenmesseegTrends for this year’s Spielwarenmesse TrendGallery will include Little Scientists, Express Yourself, and Beyond Reality, all believed to be promising international trends within the toy industry. All three trends, as well as new products linked to them, will be found in the TrendGallery space in Hall 3A during the fair.

The Little Scientist trend includes toys that bring scientific phenomena to life, promote logical and analytical thinking, and explain technical relationships, exposing kids to the sciences in a fun way. Express Yourself focuses on do-it-yourself toys and the processes of self-discovery realized through creativity. And nurturing the technological aspect of toy trends is Beyond Reality, which includes 3-D innovation, digital functionality, and technological components.

Spielwarenmesse eG Calls Upon Exhibitors to Donate to Charity

SpielwarenmesseegEach year, Spielwarenmesse exhibitors donate their products to charity. Spielwarenmesse eG collects these items on the last day of the fair and presents them to SOS Children’s Villages and regional institutions in Franconia.

The Spielwarenmesse eG fair team has been working with the Nuremberg SOS Children’s Village since Spielwarenmesse 2014 to give gifts to children all over Germany. That year, around 800 of the 2,700 exhibitors donated some of their products to the charity, and all in all, more than 8,000 products were collected and donated to social institutions throughout Germany. [Read more...]